Mark Bernard
Available

Mark Bernard

Chief Strategy OfficerUnited Kingdom
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Pip Jamieson
Mark Bernard
Available

Mark Bernard

Chief Strategy OfficerUnited Kingdom
About me
BOLD & IMAGINATIVE BUSINESS LEADER Strong record of leading brand & digital transformation that acquires and engages new customers Helps leaders and empowers teams to step away from normal to deliver break-through strategies that produces £millions commercial value Skilled at creating a high impact innovation culture, reducing costs & complexity, and utilising technology to accelerate speed to market Expertise in developing standout marketing strategy, dynamic customer engagement & strategic partnerships in B2C and B2B businesses
Work history
    M
    M
    Chief Strategy OfficerMake UK
     - London, United KingdomFull Time
    PROBLEM: outdated, inefficient business with declining relevancy & income SOLUTION: rebranded organisation, created new digital platforms, revitalised commercial messaging RESULTS: £2m profit improvement, +180% brand awareness, £12m cost savings, staff re-energised SUMMARY: fundamentally & successfully changed image, proposition and strategic priorities
Skills
  • Strategy
  • Strategic Thinking
  • Strategy Consulting
  • Strategy Implementation
  • Leadership
  • Creative Solutions
  • Brand Consultancy
  • Brand Strategy
  • Business Strategy
  • Business Transformation