Mark Fountain Digital Content Editor | The Dots

Mark Fountain

Digital Content EditorLondon, United Kingdom
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Mark Fountain

Digital Content EditorLondon, United Kingdom
  • Postcards from...A four-part documentary series following the British fashion designer, Paul Smith, as he catches up with friends and visits inspiring places in four of the world’s great cities.
  • Paul Smith SS20 BackstageBackstage portraits shot by Cleo Glover assisted by Zelie Lockhart. Full story >
  • Paul's PhotosOver a period of 6 months I collected a series of 35mm film images from Paul Smith. These were then presented in themes of travel, colour and inspiration, accompanied by quotes from Paul. Full story:
  • Paul Supports Boon & BaumAn interview with UCL graduate students Boon & Baum that explores the thinking behind their 2019 Graduate Degree Show piece, which covered the facade of the university’s famous Wilkins Building with stripped fabric columns.
  • SAGE FlowersAn interview and photo story featuring Peckham-based florists: SAGE. Photography by Lucy Alex Mac. Read the full interview:
  • Sustainable Swim ShortsCommissioned the still life photographer Mirka Laura Severa to shoot a set of images focusing on Paul Smith's new sustainable swim shorts, which are made using recycled nylon made from plastic bottles. The treatment incorporated plastic bottles into the imagery.
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Work history
    Digital Content EditorPaul Smith
    London, United KingdomFull Time
    Responsibilities: planning and implementing of a global content strategy; leading content creation from conception through to production and delivery including commissioning video, photography and animation; writing editorial content, press releases and marketing copy for social media, email newsletters and in-shop activations; defining the tone of voice for all Paul Smith communications.
    Features Editor & Community
     - London, United KingdomFull Time
    Responsibilities: creating a digital content strategy including editorial, product stories and evergreen content; writing editorial features and daily blog posts; managing the flow of ecommerce product copy; planning email newsletter schedule; managing social media channels; curating the weekly mix series working with musicians, DJs and music PRs from around the world.
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  • Content Commissioning
  • Editiorial
  • Copywriting
  • Digital Campaigns
  • Digital Content
  • Fashion Content