Mark Thompson

Senior Account Executive

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  • LocationUnited Kingdom

Skills

 

  • Events
  • Marketing PR
  • Media Planning
  • Social Media Strategy
  • Media Booking
  • Social Media Content Management

Work history

Currently

Senior Account Executive

Campus Group

Jan 2014
  • Working primarily on the adidas account, recruited/managing 15 student brand ambassadors and coordinating event production for adidas’ nationwide student ambassador campaign. Assisted in creation of training documents and training day agendas. Coordinating on campus brand activations, competitions and social media campaigns. Collating all ambassador activity results and providing these to client in weekly status report. Assisted producing a promotional magazine to include both written and image lead content for adidas. Assisted with planning, production and implementation of Zubrowka Vodka festival activation at Wilderness festival and sponsorship at Rooftop Cinema. Negotiating and booking audience specific media space i.e. digital screens and eco/reverse graffiti to raise awareness or attain commercial goals.? Processing and filing all paperwork, expenses, wages and payroll etc. Organising the complete logistics for tours and events including the recruitment and management of road show teams. Event manager for Mama Bars at music festivals (300 bar staff) e.g. Lovebox, Wilderness, Global Gathering. Involved in presenting and debriefing with clients. Responsible for recruiting and managing over 500 active CBMs. Organise the company’s storage spaces for all event materials and stock. Additionally working with: Russian Standard Vodka, Lloyds Banking Group, Jack Wills, STA Travel, KP snacks, The Student Housing Company and Pure Student Living.

2015

Freelance Marketing Strategist

WE Represent

Apr 2015 - Sep 2015
  • Planned and developed multiple proposals for the company’s merger from music festivals to brands. Managed a graphic designer across all stages of document creation.

2013

Events Assistant

Meredith Bespoke

Aug 2013 - Oct 2013
  • Assisted planning and management of a series of events for London Design Week 2013. Created and implemented a social media plan for the company. Increased the visibility of the business and helped develop it’s identity.

2013

Social Media Assistant

Extreme Sports Company

May 2013 - Sep 2013
  • Core member of Social Team that interacted with fans in real time on various social media platforms. During my internship, the Facebook following reached 280,000 +. Analysed data from social media platforms; using ‘Google Analytics’ and ‘Facebook Insights’ for info graphic updates. Presented Social Media Report in weekly marketing meetings. Wrote weekly blog,

2013

Founder

Papas Rags

Jan 2012 - Jan 2013
  • Founded a vintage clothing start up - traded, brought and sold vintage clothing across the UK. Established a commercially fruitful relationship with the director of Judy’s Affordable Vintage Fair (The UK’s leading Vintage Fair).

2012

Music PR Intern

Bang ON PR

Jun 2012 - Aug 2012
  • Assisted planning and implementation of a social media campaign for the music lifestyle brand, ‘Subspecies’. Aided the development of the campaign for ‘Meltdown Festival 2012’ at ‘The Southbank Centre’. Maintained and updated information on Bang On’s website.

Education

2013

Psychology

Cardiff University

Sep 2010 - Sep 2013
  • BSc Psychology: Upper Second Class Honours, 2.1 ? Top 5 highest scoring dissertations in year