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Marta Formenton

Account Executive/Project manager

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About me

I am an experienced Marketing Executive who is looking for a slight change in career and I am now seeking an Account Executive position in a company where my solid marketing background, joined with my excellent organisational and customer service skills can make a difference. My past work experiences highlighted my great disposition to independently manage a range of different projects, from the production of direct marketing materials to the creation and development of social media accounts, always being able to meet deadlines and within budget. Having worked as an in-house marketer in big corporate environments has given me the opportunity to collaborate with a range of different marketing services agencies and therefore thoroughly understand what the real needs of a client are, what are the best practices in successfully managing a business relationship and what kind of attitude a client expects their main point of contact to have. All the above, together with excellent presentation skills, a confident and friendly attitude and enthusiasm for my job complete my profile.


  • Fashion
  • Advertising
  • Events
  • Marketing PR
  • Publishing
  • Multi-tasking
  • Customer Relations
  • Creative Problem Solving Abilities
  • Customer Care
  • Presentation Communication Skills
  • Creative Critical Thinking

Work history


Marketing Project Manager

Freelancing Collaboration

Sep 2015
  • I am coordinating the marketing projects for the mobile app "Naturmia": - App content - Fundraising - UK Branding


Marketing Executive

UBM Decorex International

May 2015 - Nov 2015
  • Events industry Execution of the marketing & promotion activities for the events Decorex International & Ecobuild: - Offline & Online Marketing & Advertising - Project management on Marketing Collaterals - Clients and attendees liaison - Email campaigns - Contra Deals & Partnerships


Marketing Executive

Chrisanne Ltd

Nov 2014 - Jun 2015
  • Maternity cover - Fashion and Apparel Industry - Offline & Online Marketing & Advertising - Project management on Marketing Collaterals & Catalogues production - Social Media coordination - Email campaigns coordination - Creative copywriting - Events communication - Photo shoots coordination


Online Marketing Executive

Monitise Plc

May 2014 - Aug 2014
  • Marketing and Advertising Industry Marketing Department - MyVoucherCodes - Email campaigns - PPC campaigns - Social Media - Mobile App


Marketing Assistant

Financial Times Ltd

Mar 2013 - Jan 2014
  • Rolling contract - Publishing and Media Industry Marketing Department, Global Finance. Brands: This Is Africa, PWM - Professional Wealth Management, fDi Intelligence - Integrated campaigns management: print & online advertisement, marketing collaterals production, e-news, social media - Event logistics - Project management - Email campaigns



Business Marketing and Communication

University of Verona

Sep 2009 - Mar 2012
  • Business Marketing and Communication