Work history
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PR AssistantMGC London
Oxford St, Marylebone, London, UKFull Time
Currently working as a PRfashion assistant at MGC London. Dealing with sample traffic, stylist appointments , London Fashion Week, social media management, updating clients with monthly reports and management of the showroom.
- Sample traffic: dealing with clients request and managing sendouts and returns using Fashion GPS and PR in Motion.
- Events organisation: involved in London Fashion Week. Working on shows and presentations for designers such as: Richard Quinn, 16Arlington, Huishan Zhang and Nabil Nayal.
- Social Media Management: marketing the clients’ brands with various influencers. Overseeing appointments with them to the shop and help them choose their favourite product, including gifting and sponsored posts.
- Media monitoring: monitoring media coverage and sending monthly reports using Microsoft Office and Fashion Monitor to collect press and influencers research.
- Potential client research: pitching new clients to the team and securing meetings with new client.
Fashion InternKarla Otto
- London, United KingdomInternship
During my internship I was responsible for a variety of tasks including: PR, event management, styling, logistics and administration. The role required me to work in a fast-paced environment, working with a variety of people, meeting tight deadlines and I thrived off working in an energetic environment.
- Stakeholder management: part of a PR team in charge of the following brands: Roberto Cavalli, Just Cavalli, Givenchy, Belstaff, Philip Plein, Tabitha Simmons, Sophia Webster, Billionaire. I coordinated client’s appointments to enable them to request clothes for events, social media and magazine coverage. I coordinated the approval to enable them to use their chosen products and liaised directly with the PR team.
- Event organisation: involved in London Men’sFashion Week at the beginning of June 2018. I organised the models, the guest list, invitations, seating plan, product range and all activities to prepare for the show.
- Copy writing, collateral amends and review: updating documents with information about clients, for look books with images of products, pulling together presentations by style and colour ranges. These were sent to the client to select their chosen products from the available ranges. I was trusted to use my vision, creativity and used my own initiative to pull together successful documents. This required me to use Photoshop.
- Research: worked closely with PR assistants to meet client demands for certain product types. I would research available products and share my ideas which they then pitched to the customer.
- Media monitoring: working on client editorials in the Archives department, I was responsible for monitoring media coverage, collating daily clippings for our clients, preparing inventory reports, and advising them of their social media presence and where the brand has been advertised. This required me to use Photoshop and work closely with the PR teams.
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Skills
- Hard Working
- Enthusiasm
- Detail
- Public Relations
- Media Relations
- Marketing
- Marketing Strategy
- Project Management
- Fluent Spanish
- Fluent English