Matt Gardner-Lewis
Available

Matt Gardner-Lewis

Account Director (available)London, United Kingdom
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Matt Gardner-Lewis
Available

Matt Gardner-Lewis

Account Director (available)London, United Kingdom
About me
A natural business & team leader with a real passion for best-in-class content, social media and digital marketing. I have an in-depth and varied knowledge of social platforms, the mechanics & metrics behind first-class work, and how to produce impactful 360 campaigns. I am a creative & performance led thinker with experience in managing big budget global accounts/brands, building long lasting relationships, and high performing teams. Previous big brands I have worked with include Lidl, Three UK, Jack Daniel’s, Moet & Chandon, and Honda
Work history
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    Account Directordentsu x
    London, United KingdomFull Time
    As Account Director on Lidl, dX’s largest creative account, I am the key client lead across all projects. My role is to manage & ensure effective delivery of all work, including integrated top tier TTL campaigns, digital projects, through to community management & BAU content. Being AD on a huge, fast paced retained account has helped develop me into a senior leader, elevating the team’s day to day work & processes. My background has also helped me transform the creative output across the account, leading to better performance & client satisfaction, creating their best content yet. Responsibilities: - Main client lead, managing team of AMs (& developing them) - Budgets & retainer management - Developing new & improved all-agency processes - Cross agency lead, ensuring integrated campaigns with TV, BTL, PR etc - Overseeing management of all campaigns, from TTL to BAU - Briefing senior creatives on big budget campaigns - Managing key internal teams, including strategy & insights - Developing new & improved process with key paid media teams - Developing more effective production budgets & processes - Overseeing all creative work as key brand guardian - Inspiring team to producte best-in-class creative work - Improving relationships with key platform partners, like FB - Improving measurement of campaign & BAU work
    Gravity Road logo
    Gravity Road logo
    SENIOR ACCOUNT MANAGER / ACTING ADGravity Road
     - London, United KingdomFull Time
    My role at GR was on the Three UK account - a hugely rewarding role that has developed me immensely: from re-launching Three‘s new social strategy, building & ‘in-housing’ a London based internal client social team, to managing the retained account as well as big budget campaings. I also acted AD for 6 months, due to a team departure. I was the main client agency contact and helped the team turn Three into the most loved telco on Instagram. With lots of varied shoots & productions, influencer projects (big & small), were the same, and we produced their most successful content to date. Responsibilities: - Client & team lead - Budgets & retainer scope management - Financial management (BAU + campaign) - Campaign management & planning - Monthly BAU calendar lead & process management - End-to-end influencer management (negotiations, contracts etc) - Work with strategy, planning, production & creative teams - Cross agency collaboration (media, PR, ATL) - Content distribution planning (& budget planning with media) - Ensuring content meets brand & strategy guidelines - Help build the internal social team within Three UK’s business - Working with production on shoots, timings & asset delivery - Ensure CM teams are effectively managing content/channels - Working with data & insights team to develop reporting - Project management
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Skills
  • Social Amplification
  • Campaign Advertising
  • Campagin Management
  • Social Campaign
  • Brand Activation
  • Brand Content
  • Social Media Management
  • Social Media
  • Social Media Marketing
  • Digital Marketing
Education
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    First Class Honours, BA, Industrial Design and TechnologyLoughborough University
    Loughborough, United Kingdom