About me

Willing to join an impactful startup and make it grow ✨ 3 things to know about me 👇 💪 Hunter : All my managers would describe me as a determined person who never gives up! That's how I overachieved my targets every year. 💪 Entrepreneur : I love to BUILD and GROW a Business with a global perspective. My mantras are "whatever it takes" as long as it generates revenue and "accomplish a lot with limited resources" 📈 Analytical : If I have a good intuition, any of my decisions are backed with numbers. To validate an idea, you need to test it and analyze KPIs to know if it's worth digging!

QuestionsProjectsExperienceTeam

Projects credited in

• 7

  AirbnbWhen we realized that Miranda, the protagonist of this story, was fascinated by astrophysics, we asked her about it. Her genuine and passionate description became the VO of this 30-second spot. The spot launched on Brazilian TV before migrating to Facebook, Youtube, and other social channels in both Brazil and the US.

Work history

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CEO & Co-founderNATUROMARKET
Dec 2020Paris, France
In December 2020, I created a marketplace that empowers people to take care of their health 🌱 As the CEO, I was taking care of : ✅ Strategy (market study, opportunities analysis, business reports, planning) ✅ Sales (close deals with high potential brands to join the marketplace & increase merchants adoption of the marketplace's advertising offer) ✅ Account Management (manage merchants relationship, advice on content and revenue optimization) ✅ Product Management (created 2 e-commerce websites from scratch, website optimization based on customer insights, new features development) ✅ Acquisition (SEO, SEA, content & social media strategy) ✅ Fund raising (pitch, negotiation & closing of a 150k€ fund raising) ✅ Project Management (Purchase & Production for the Naturopets brand we launched in April 2022) ✅ Business Operations (accounting, recruitment, problem-solving, logistics, performance management of 3 contractors and 2 interns) Naturomarket in a few words : 💻 A marketplace with + 1K products : https://naturomarket.com/ 💰 A fund raising of 150k€ to develop the platform and invest in Marketing in 2022 📈 multiplier of 10 over 2022 revenue 🐶 A brand of natural pets products @Naturopets created in April 2022 : https://naturopets.com/
Senior Market ManagerAirbnb
Mar 2019 - May 2020Paris, FranceFull Time
After HotelTonight got acquired by Airbnb, I joined Airbnb to lead the MEA Region (Dubai, 3rd biggest market in EMEA for Airbnb) ✅ Achieve targets in revenue, conversion rate, rooms available for sale (overachieved both in 2019 & 2020) ✅ Close deals and onboard new hotels to grow portfolio ✅ Negotiate rates, allotment, discount and feature adoption ✅ Close deals and manage strategic partnerships with local hotel groups ✅ Build a strong relationship with strategic partners ✅ Identify opportunities for hotels revenue growth (webinars, meetings, emailing campaigns) ✅ Report on KPIs, Monthly EMEA team meeting, present Quarterly Business review ✅ Analyze the MEA market opportunities (market launch of Qatar, Tel Aviv, Istanbul, resource allocation) ✅ Represent the company in the MEA region (partner events with +100 hotel representatives, press conference, Travel and Tourism Exhibition) ✅ Run face to face meetings with Key partners in Dubai, Abu Dhabi, Tel Aviv A few achievements when working at Airbnb : ✨ Launched and grew 3 new strategic markets : Tel Aviv, Istanbul and Qatar 💫 Organized and presented a 50 hotels webinar to close a hotel group deal and engage them ✍️ Signed one of the biggest deal of the year for France with a 450 hotels group 🎤 Presented "Airbnb Best Practices for Hotels" in front of 60 hotel directors in Dubai 📋 Announced HotelTonight acquisition by Airbnb at a press conference in Dubai at ATM

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Skills

• Excel
• Powerpoint
• Word
• Business Developement and Sales
• Google Analytics Basic
• Zendesk
• Social Digital Marketing
• Mailchimp Newsletter Integration
• Social Media Content Management
• Business Development

Education

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Master’s Degree, Business Administration: Marketing track SKEMA Business School
Jan 2014 - Jan 2017Paris, France
5th in the ranking of Business Schools in France & 8th worldwide 1 semester in the Suzhou (China) campus, 3 semesters in France Relevant courses: - Digital Growth - Brand Strategy - Innovation - Sales/Business Development
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Bachelor’s Degree in Business Development, International Markets and ManagementNovancia
Jan 2011 - Jan 2014Paris, France
Member of 2 charity organizations "Soupe populaire" & "Femmes pour le Dire"

Awards

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HotelTonight Sales ChallengeHotelTonight
1st Winner - HotelTonight Sales challenge over 43 Market Managers (based on number of contracts signed with new hotels)
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HotelTonight Account Management ChallengeHotelTonight
1st winner - HotelTonight Account Management challenge over 52 Market Managers - (based on feature adoption)