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MA in Promotional Media: Advertising, Marketing, and Public Relations
Execute media placements and blog writing for Vinopolis, girl group Stooshe, Late Night London, and The Piano Works. Aided in planning and running Stooshe Listening Party.
Researched, implemented and tracked public relations activities for Amazon, SONOS, Rightside, and GSMA. Managed reporting for Amazon retail and Amazon Prime Day (5,500 pieces of coverage reported.) Owned SONOS reviews program; organized and sent product to media.
Contacted clients, updated media and retailer lists and executed PR campaigns. Served as Sony Pictures college representative; planning screenings and college wide promotions for The Interview, Annie, and Chappie.
Executed station contests, Jingle Ball and album listening parties.
Collaborated to improve company wide class scheduling calendar.
List coordination, managed paste-ups, writing and pitching. Completed media database for all Wedding publications for BizBash.
Contacted radio stations and media; press releases and coverage reports.
Wrote press releases, media alerts, radio spots and biographies. Supported events and gifted clients & media. Completed coverage report for relaunch of Myspace.
BA in Communications