London based creative. Comfortable with the combination of both physical and digital media and possessing a vast technical skill set and creative practice strongly situated in relation to social, cultural and historical concerns. Personal projects often involve digital art and animation and are grounded in future facing concepts and visuals bordering on science fiction. Recent graduate currently seeking employment.
Projects
- E-kuAn exploration of how digital space can be used to facilitate empathy. Whilst also empowering users to be more mindful of their time spend interacting within digital environments. Based on slime and ASMR, the graphics are inspired by visuals that trigger a physical response in viewers, and so the piece also considers whether verbal language is the best way communicate feeling.
- BRAOMETRICS: THE FUTURE OF UNDERWEARThis project was created during my second year at university as part of competition in connection with The Victoria and Albert Museum. Brief: Produce a time based media project as part of the 'Undressed: A Brief History of Underwear' exhibition. Designed to attract a younger audience to the museum. Project Proposal available on request.
Work history
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Graphic DesignerApricot Clothing
London, United KingdomFull Time
Design, produce and crop newsletters, homepage updates and website assets
Design and produce social media content
Retouching e-commerce, social media photography
Design and produce web and affiliate banners and campaign imagery for web
Marking up campaign imagery for retouch
Produce content for shopping centre digital boards
Creating in store graphics
Producing the annual charity print magazine
Ensuring Apricot’s digital presence aligns with the in-store visual merchandising
Leasing with printers
Compiling competitor reports to assist the marketing team
Product styling and retouch
Sourcing and designing gift boxes
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Creative InternLily Gardner
- London, United KingdomInternship
Aiding in planning and scheduling of social media
Contributing to visual merchandising/ window display ideas
Helping to align social media platforms with the brand values and vision.
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Skills
- Adobe Photoshop
- Adobe After Effects
- Abobe Illustrator
- Cinema 4D
- Adobe Indesign
- Project Management
- Adobe Premiere Pro
- Brand Analysis
- Client Pitching
- Digital Artwork
Education
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BA (Hons) Creative Direction for Fashion - First Class HonoursUAL London College of Fashion
- London, United Kingdom
Situated in the School of Media and Communication and focuses on how creative direction is used to communicate messages about and around fashion. In the context of this course, creative direction refers to the strategic use of communication design in order to attract and engage audiences whilst ensuring the intended message is clear and compelling. The impacts of social and cultural trends, globalisation and emerging digital technologies within fashion communication are central to the course.
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Art and Design FoundationUCA Epsom
- Epsom, United Kingdom
Diploma in Art & Design - Foundation Studies
Specialising in Fashion Communication, Promotion & Imaging