About me

Visual creator. Creating content and visuals across the vegan lifestyle industry. Find me online @mj.social_ (Tiktok + Instagram). I'd love to connect with any likeminded creative individuals, photographers, brands and PRs. You can check out my portfolio linked in my profile. Please reach out if you’re interested in working together!

PostsProjectsExperienceTeam

Projects

• 1

  Power Clean with BOL and SmolAs part of an Instagram giveaway for veganuary, these brands wanted a lifestyle video that would highlight both of their products
• Trend-led content NUSH
• BOL Trend Led TikToksMy role in this project was to create trend-led and reactive videos for BOL foods. The focus was building relatability with their audience and further brand awareness.
• 2

  Website Imagery and Copy | The Happy Donut BakeryAll website imagery and copy for the company website, including products and product descriptions.
• 1

  Dr. Jackson Skincare | Another Vegan Lesbian BlogAn article featuring Dr. Jackson skincare for the blog Another Vegan Lesbian. My role included writing the blog and capturing imagery. Growing up in a generation where wearing makeup from the age of 13 was normal, I didn’t always feel comfortable in my own skin. Makeup became a tool to cover up my insecurities, kind of like a mask.
• Bath Life Magazine | The Happy Donut BakeryMultiple interviews for articles in The Bath Life Magazine. My role included: writing copy and providing imagery in some cases.

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Work history

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Head of MarketingThe Happy Donut Bakery
Aug 2020Bath, United KingdomFull Time
One half of The Happy Donut Bakery, an award winning vegan bakery in Bath, UK. Metaphorically, I wear a lot of hats but I like to keep it simple, so here's my role summed up: Content Creator: Capture The Happy Donut Bakery in all it's glory. Food videography and photography, behind the scenes content, days in the life, trending TikToks. Grow and manage all social channels including TikTok, Instagram and Pinterest. Website design and management: I've optimised our website for product sales while ensuring that all information on the website is up to date and conveys the correct images and branding. Career highlights: ✔️ Collaborated with global businesses such as Anthropologie EU, LUSH and noissue. As well as local collaborations with Bath-based businesses such as Botanica Studios & Flowers by Bloome ✔️ Grew our Instagram to over 10.8K engaged followers and TikTok to over 14.5K, with viral videos reaching over 1.9m views. 90% of our customers found us via social media ✔️ Developed a maintained active contacts within the local press and key media people ✔️ Bath Life Award for Best New Business 2021 ✔️ Represented the University of Bath in the Santander Entrepreneurship Awards 2020
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Digital Marketing AssistantRoqqett
Jun 2020 - Nov 2020Bath, United KingdomFull Time
✔️ Researched target market and compiled data to ensure social media content was relevant and target-audience ✔️ Worked as part of four-person marketing team to develop innovative branded marketing collateral for the company's social media pages ✔️ Produced original, creative content for the company blog

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Skills

• Social Media Management
• Social Media Marketing
• Content Creatiion
• Video Content
• Digital Marketing
• Photography
• Copywriting Skills

Education

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Accounting and FinanceUniversity of Bath
Sep 2017 - Apr 2020Bath, United Kingdom
Modules include: Business law, Economics, Financial and Management Accounting, Corporate Finance, Business Computing, People & Innovation, Business & the Natural Environment, Privacy Trust & Security in Information Systems, Strategic Human Resource Management, Consulting

Awards

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Best New Business Bath 2021Bath Life magazine
Over 40 nominee's, my company The Happy Donut Bakery won the award.