About me

I am a fashion and lifestyle creative with 5 years experience writing content and developing strategies for digital and print platforms. A creative thinker, my combination of in-house and agency experience means I have intuitive knowledge of what works for brands for day-to-day work and large-scale projects.

PostsProjectsExperienceTeam

Projects

• 23

  1-800-LAZY-ECO1-800-LAZY-ECO was a campaign created to launch Monki Cares, the name of Monki's ongoing sustainability work. When it comes to sustainability we found in spite of the fact that people are invested in making a change, that making a change can feel overwhelming. Playing on the idea of 'slacktivism' we wanted to show how by doing less you can actually do more.
• 21

  We are MonkiThe editorial platform for high-street fashion brand Monki, founded on three core creative concepts. Monki Cares, the company's sustainable practices; Monki Thinks, the brand's mission to use their platform to address issues affecting their audience; Monki Loves, a place to celebrate the creative talent.
• 25

  #nofilterMonki's first underwear campaigan – also a first for me – an unretouched photoshoot for a real, unedited version of beautiful female bodies. Shot with four models for a different approach to Valentine's Day dedicated to self-love.
• 1

  SåNätt
• What the cup is this?
• HIGHER Studios

Work history

Senior Community ManagerAKQA
Sep 2017London, United KingdomFull Time
Communication DirectorHIGHER
Mar 2016London, United KingdomFreelance

+ Show more

Skills

• Digital Media
• Events
• Marketing PR
• Branding
• Promotions
• Direct Marketing
• Email Marketing
• Internet Marketing
• Marketing Strategy
• Social Media Marketing
• Communications
• Strategic Marketing
• Content Editing
• Strategic Working
• Content Copywriting
• Sustainability
• Sustainable Fashion
• Fashion
• Ecommerce
• Direct Mail
• Editorial
• Fashion Editorial

Education

U
U
BA(Hons) New Media & EnglishUniversity of Limerick
Sep 2008 - May 2012Limerick, Ireland