Melanie Clement

Melanie Clement

Communications ExecutiveLondon, United Kingdom
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42

Connections
Matt Willey
Christopher Sutton
Disguise Disguise
Melanie Clement

Melanie Clement

Communications ExecutiveLondon, United Kingdom
Projects
  • Happy Adele
    Happy AdeleLet's move on from the funny TV commercials and do something truely EPIC. How EPIC would it be if Adele finally released a happy song? Money Supermarket wanted to create the NEXT save money and feel epic idea. Through an integrated campaign, we will work with Adele to create hype for a new song, album and tour which she will be releasing due to her getting an amazing deal with Money Supermarket.
  • Let's Grow Up
    Let's Grow UpPossitioning J20 as a mixer rather than just a juice gives the brand a potential to reach a new market in a different direction. J2O want to appeal to a target audience of 25-35-year-olds. They have explored cocktails to a certain level but how about repositioning the brand in a different market? This creative strategy gives consumers a different perception of the soft drink whilst expressing J2O’s unpretentious and playful personality.
  • Gjord
    GjordCreate a new furniture line with IKEA. Simple, elegant and fun. Combining the building factor with style. Lego is firstly known as a toy. Whilst it's market is not just limited to children, Lego has yet create a section of the brand specifically for adults. This furniture brand will give adults that chance to enjoy the product in their everyday lives.
Projects credited in
  • Bumble BFF
    Bumble BFFSee strategy.
  • Durex Play
    Durex PlaySee strategy.
  • Illustrated People
    Illustrated People
Work history
    Student
     - London, United KingdomFull Time
    BA (Hons) Advertising - 1st Class
    Intern
     - Internship
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Skills
  • Advertising
  • Visual Arts
  • Art Direction
  • Drawing
  • Digital
  • Design
  • Creative Direction
  • Online Campaigns
  • Print Campaigns
  • Final Cut Pro
  • Illustrator
  • Indesign
  • Photoshop
  • Powerpoint
  • Word