Work history
J
J
Marketing ManagerJeff App
Valencia, SpainFull Time
- Development and implementation of marketing strategies.
- Analysis and implementation of new products and services (market research and users).
- Promotional campaign development and search for partnerships with other brands.
- A/B testing, Cross-Channel Marketing,
- Customer lifecycle.
- Analysis of market trends and competition.
- Agencies coordination (PR, events, publicity)
- Budget Management
L
L
Regional Digital Marketing ManagerLenovo
- Buenos Aires, ArgentinaFull Time
- Alignment of offline campaigns in the region (20 Spanish-speaking countries in Latin America) to the global digital strategy.
- Monetization campaign development.
- Construction of specific digital strategy for Latin America.
- Data and Analytics analysis.
- Implementation of the integration project of CRM tools of the company (Eloqua, Responsys, Salesforce, Marketo)
- Digital transformation leader for the region.
- Automation campaigns implementation.
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