Mena Okogba
Available

Mena Okogba

Account Manager, Entertainment Marketing and PartnershipsLondon, United Kingdom
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Pip Jamieson
Alice Daziano
Mark Hooper
Mena Okogba
Available

Mena Okogba

Account Manager, Entertainment Marketing and PartnershipsLondon, United Kingdom
About me
A dynamic professional with extensive experience in creative marketing for television, film, and music. Skilled in managing client priorities, overseeing junior team members, and collaborating with senior stakeholders to deliver marketing and brand integration partnerships. Adept at identifying media content opportunities from development to execution and cultivating diverse industry relationships with clients, show-runners, production companies, broadcasters/networks, talent reps, and new partners.
Projects
  • Catwalk
    CatwalkCatwalk 2013' - Self created collage, mix media inspirational mood board produced to help add a visual aid to give our retail team creative guides for the upcoming 2013 Brand influences.
Work history
    1
    1
    Account Manager, Entertainment Marketing Partnerships160over90
    London, United KingdomFull Time
    September 2023 - Present Account Manager Entertainment Marketing (Partnerships) Driving awareness, engagement, and revenue generation for entertainment brands represented by Endeavor. Developing comprehensive marketing strategies aligned with Endeavor’s goals and commercial objectives. Managing 3.2 million pounds marketing budget, forecasting effectively, and allocating resources efficiently to ensure maximum ROI. Building relationships with key industry stakeholders, agents, and commercial partners. Managing and strengthening the brand identity of entertainment properties. May 2023 - September 2023 Senior Account Executive Entertainment Marketing (Partnerships),160Over90 an Endeavor Company Leading project approvals for partnership targets and activations. Managing cross-functional collaboration across teams. Strategic planning and development for brand campaigns/activations. Negotiating and managing partnerships with content providers and advertisers. Training and developing junior executives. April 2022 - May 2023 Account Executive Entertainment Marketing (Partnerships), 160Over90 an Endeavor Company Generating and maintaining brand profiles. Identifying and developing fresh business leads. Ensuring maximum capacity delivery against sales targets.. Client retention and developing current customer accounts.
    E
    E
    Account Executive (Publishing)EMAP Publishing Ltd
     - London, United KingdomFull Time
    Generating and maintenance of brand profile. Identify and develop fresh business leads, generate new pipelines and business accounts. Ensuring maximum capacity delivery against sales targets across EMAP’s portfolio of editorial events. Client retention including developing current customer accounts and re-engage with lapsed accounts.
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Skills
  • Fashion
  • Events
  • Marketing PR
  • Apple Keynote
  • Communications Planning
  • Shoot Organisation
  • Organised
  • Google Docs
  • Databases
  • Microsoft Outlook
  • Outlook Calendars
  • Microsoft Excel
  • Microsoft Word
  • Microsoft Powerpoint
  • Creative Assistance
  • Administration Skills
  • Brands
Education
    London College of Fashion, UAL logo
    London College of Fashion, UAL logo
    Fashion and Beauty PR SkillsLondon College of Fashion, UAL
     - Lime St, London, UK
    I completed a UAL LCF Short Course Certification in Fashion & Beauty OR Communications
    Central Saint Martins (UAL) logo
    Central Saint Martins (UAL) logo
    Fashion Design MenswearCentral Saint Martins (UAL)
     - London, United Kingdom
    3 year BA (Hon) Fashion Design Menswear course, having already successfully completed a 1 year Art and Design Diploma Foundation course in 2000-2001.
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