About me

Being released into the industry at the beginning of the digital transformation era, I have become versed in Agile creative processes and innovating on consolidated budgets with a strong focus on ROI. Whether for a full service campaign or for internal software adoption, I am in my element absorbing audience and data analysis insight to inform content strategy and media planning to reach ever Fragmented audiences and micro tribes.

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Projects

• 1

  Four Trailer - A Walk With Short FIlmPart 1 of our London based urban web series.

Work history

Social & Digital DirectorVISU.AL
Jun 2018London, United KingdomFull Time
Heading up software adaption for clients and internal ops & directly managing a team of six to transform internal team to global hub of 75+ creatives in AR/VR, 4D/5D CGI, Animation & Vertical mobile first video. New client strategy pitches & ensuring performance driven marketing across all media platforms. Personally reduced CPA from £270 to £27 on a £150k pm media account. • TrainLine • Xbox • GVC • MusicBox
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Influencer Community Growth ManageerAmazon/Twitch
Apr 2016 - Jul 2017Bristol, United KingdomFull Time
Managing, growing and optimising four different influencer channels on Twitch and YouTube. Over 5 Million Unique views.

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Skills

• CMS Management
• Data Analytics
• Content Strategy
• Media Planning
• Customer Journey
• UX
• Agile Development
• Stakeholder Management
• Production Co-ordination
• Media Buying