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Michael McMurray

Voluntary Digital Marketing Executive

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  • LevelJunior
  • LocationBelfast, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsDigital Marketing Executive - Digital Advertising Executive - Marketing Communications Specialist

About me

Often described as a naturally curious, creative, and passionate person, I strive to bring my unique blend of talents and communication skills to the forefront of any task I undertake. I believe this is best shown through my role as a voluntary digital marketing executive for luxury florist La Maison de Fleur, in which I undertake such tasks as advertising, social media management, press releases, email and e-zine distribution, customer relations, alongside my roles in TKMaxx. My education also echoes this blend of talents as I have obtained a Masters in Communication, Advertising and Public Relations as well as a 2:1 in Psychology. It is with my distinct combination of educational and employment experience, as well as my own personal skill set, that I believe makes me an ideal candidate for your position.


  • Digital Expertise
  • Marketing
  • Advertising
  • Public Relations
  • Client/customer Interaction
  • Advanced Communication
  • Photography
  • Brand Startegy
  • Client Accounts
  • Digital/ Print

Work history


Digital Marketing Executive

La Maison de Fleur

May 2015
  • Killyleagh, Downpatrick BT30, UK
  • Internship
  • Responsibilities include; Social media management and content creation Email and e-zine operations Write ups, editorials and press releases Creation, implementation and management of advertisements Customer relations Product and stock acquisition On set photography




University of Ulster

Sep 2013 - May 2014
  • Belfast, UK
  • Completed a PR proposal for TravelMood, a Northern and Southern Ireland based luxury holiday company for the rebranding of their Northern Ireland store and online presence. Completed an advertising campaign for a proposed re-entrance of Morrisons to the Northern Ireland market. Completed a video editing module which includes creating a video to advertise the Ulster Orchestra. Undertook a dissertation examine the impact that the areas of guerrilla and viral advertising has on businesses, both large multinational corporation and SMEs, at the beginning and maturity of their lifespans.


BA Psychology

University of Ulster

Sep 2009 - Jun 2012
  • Londonderry, UK
  • During my degree I completed modules such as; Research Methods Advanced Research Methods Counselling Psychology