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Producing On-Air promotional material for three distinct Nat Geo channels. Scriptwriting, editing and producing original content for digital and social media channels. Collaborating with Graphic Designers, Audio Engineers and Voice Over Artists to create on-brand promotional materials. On location shooting, including interviewing members of public and talent. Contributing towards editorial ideas to build audience and engagement. Collaborating with key stakeholders and external partners for specific campaigns. KeyAchievements Creating quality On-Air and Digital content for several key campaigns and channel priorities. Delivering premium promotional video material for Canon Australia’s joint project with Nat Geo, Tales by Light. Promotional material for Elephant Queen program chosen by global team to send to all other markets. Delivering digital content in real-time in response to daily trending articles, issues and stories, increasing user engagement. Shooting, producing and editing original content for digital platforms and channels increasing audience numbers.
Digital Producer & Social Media Manager (Nestle?, Uncle Tobys, Wonka, Smarties, Milo, KitKat and Nescafe?) Content creation – copywriting and design briefing, Community management & moderation, Facebook media (News Feed) and Social insights, analytics and reporting. Responsible for content plan ideation, planning, publishing, daily moderation and monitoring of social channels, Facebook News Feed advertising, liaising with Nestle brand teams, consumer services, legal, corporate affairs, and external resources. Ideation and writing of all status updates across assigned brands, in-line with each page’s social communications DNA, compiled into a content plan.
Bachelor of Arts