About me
Freelance Studio Manager at Big Sky Studios - central London’s largest full-service photographic studios.
An organised individual with a collaborative mind-set and natural eye for detail who thrives in a creative setting.
Previously worked in creative content production, with over 15 years’ marketing communications experience across multiple sectors, with specific focus on the B2B market.
Project managed integrated campaigns, implemented re-brands, led design teams and managed multi-channel content producers.
http://linkedin.com/in/michela-de-paola88
Work history
Freelance Studio ManagerBig Sky Studios
London, United KingdomFreelance
Oversee the preparation and smooth running of all studio spaces for commercial and editorial shoots at central London’s largest full-service photographic studios.
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Social Media VolunteerUrban Community Projects
- London, United KingdomPart Time
Provide marketing support to an independent food bank in Camden - one of multiple services this grassroots charity offers to the local community.
• Implemented a reactive social media strategy for the @CamdenMFB Twitter account during the peak of the COVID-19 pandemic - providing crucial updates to vulnerable families resulting in an increase in emergency food parcel referrals to on average, 67 a week and an influx of volunteers signing up to help.
• Focused efforts on building relationships within the local community - connecting with industry bodies, fundraisers, media outlets and local businesses - raising over £5,000 to support the food bank operation, seeing a growth in surplus stock redistribution and an increase in community aid food donations.
• Developed a marketing calendar, media library and social media guide to improve content output, strengthen messaging and support future volunteers.
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Skills
- Content Development
- Content Strategy
- Creative Art Direction
- Brand Direction
- Directing Shoots
- Brand Activation
- Brand Developent
- Campaign Management
- Campaign Strategy
- Design Production
- Marketing Campaigns
- Marketing Communications
- Marketing Strategy
- Social Media Management
- Branding Positioning
- ATL Campaigns
- B2C Campaigns
- Studio Management
- Studio Administration
- Studio Co-ordination
- Photography Production
- Shoot Production
Education
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Diploma in Professional MarketingCIM | The Chartered Institute of Marketing
- Sheffield, United Kingdom
Distinction - Module: Delivering Customer Value
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BSc Business and ICTSheffield Hallam University
- Sheffield, United Kingdom
1st Class (Hons)
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Awards
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Best Professional Sector Social Media Strategy / Campaign 2016The Drum Social Buzz Awards
Team award for the 'creative delivery’ of the ‘Don’t Quit, Do It’ disability sports campaign on social media channels from Irwin Michell LLP.P
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Social Media Marketing Campaign of the Year 2016Personal Injury Awards
Team award for the ’social media execution’ launch of celebrating inspiring client stories of rehabilitation through the ‘Don't Quit, Do It' disability sports campaign from Irwin Mitchell LLP.+ Show more