Miranda Archer
Available

Miranda Archer

Leader in Global Event Management & Marketing StrategyNashville, United States
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Pip Jamieson
Miranda Archer
Available

Miranda Archer

Leader in Global Event Management & Marketing StrategyNashville, United States
About me
A deeply skilled global event manager and marketing strategist with over 10 years of experience developing, managing, and executing large, complex events; over 7 years of experience as a creative and entrepreneurial storyteller passionate about leveraging strategy, creative, technology, and human connectedness to form a powerful brand story across multiple mediums; over 6 years of experience leading a team of 3-24 people. A creative and strategic "big thinker," balancing ingenuity with business acumen to drive revenue and deliver results. Serving as a trusted and valued business partner, I thrive in rapidly changing and challenging projects with tight deadlines. With exceptional communication, interpersonal, and organizational skills, I work across functions and teams while proactively anticipating and resolving intricate issues.
Work history
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    Ongoing Freelance Marketing & Event ProjectsSee details below
    United StatesFreelance
    OPUS AGENCY | GLOBAL EVENT PROGRAM MANAGER • Lead program manager for multiple clients, managing events from 20 to 50,000 attendees • Hands-on managing of all aspects of events including conceptualizing,
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    Director of Marketing and Investor RelationsSSGFO
    United StatesFreelance
    • Aid in the development of fundraising strategies for multiple small to large size investments within the family office • Manage relationships with investors including investment consultants, family offices, fund of funds, institutions, and high net worth individuals • Project manage due diligence, summaries of analysis reports, SWOT analysis, and creation of deliverables for over $500m of funds • Manage all marketing activities for the family office and their subsidiaries including but not limited to: communications, advertising, brand management, event planning, client experience initiatives, business development support, and media • Develop key communication materials in collaboration with senior leadership in preparation of analyst events, presentations, road shows, earnings releases and other announcements • Utilize analytics to evaluate end-to-end customer experience across multiple channels and customer touch points • Drive brand awareness for different investments and increase leads through traditional and digital marketing channels • Develop press releases, Q&A documents, messaging and other relevant materials to support public disclosures
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Skills
  • Budget Management
  • Communications
  • Risk Assessment
  • Marketing Strategy
  • Event Management
  • Event Marketing
  • Big Ideas
  • Project Management
  • Team Leadership
  • Branding
Education
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    Bachelor of Science in EntrepreneurshipThe University of Illinois
     - United States