Work history
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Trade Marketing InternHenkel
Hemel Hempstead, United KingdomFull Time
•Increased brand awareness using digital marketing campaigns
•Designed new POS material
•Strong cross-functional interactions with internal and external stakeholders, e.g. Sales/ Logistic teams and design agencies
•Internalised the Schwarzkopf Professional brand, voice mission and values in a cohesive narrative, when creating the stand conception for Salon International
•Analysed quantitative sale reports and collated qualitative product feedback
•Updated and created a new process, for managing over 4000 salons on Salon Finder
Skills
- Marketing
- Social Media Marketing
- Digital Marketing
- Brand Marketing
- Event Organisation
- Event Branding
- Events Planning
- Problem Solving
- Commercial Acumen
- Leadership
Education
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BSc EconomicsAston University
- Birmingham, United Kingdom
Four-year degree combined with a placement year: (BSc) Economics & Management. Average 2:1 (to date)
Key modules: Microeconomics, Macroeconomics, Business Analytics, Econometrics, Derivatives, Principles of Operations Management, Marketing for Management and Financial Accounting.