Having started in the digital marketing industry at a young age, I've now
got over 3 years' solid SEO experience under my belt, working with
companies from small to large scale.
I've worked in small and larger scale agency environments, as well as
alongside clients; creating and implementing tailored SEO strategies to
help businesses improve their organic search presence.
Ever since my early apprenticeship roles, I've always been fascinated by the
concept of SEO and the psychology that goes into a simple Google, Bing or
Ecosia search journey.
Work history
SEO ConsultantGreenlight Digital
London, United KingdomFull Time
SEO co-Lead consultant for Currys UK, lead SEO consultant for Harpic & Mortein India.
- Weekly technical & visibility reporting
- In-depth keyword research and classification, expansion
- Liaison with internal copywriters providing recommendations to provide SEOfriendly content
- Collaborating with Dixons, Harpic and Mortein internal teams to ensure
priorities are aligned
- Monthly site health checks, monitoring server error pages, 404s, soft 404s and
suggesting redirects where appropriate
- Toxic backlink analysis and updating of disavow files to clean link profile.
- Quarterly review & regeneration of Currys separate XML sitemaps for
optimisation of crawl budget
- Assisted in site migrations, from site development stage to review and
implementation of redirects
- Reviewing and addition of optimised content, directly implementing into the
CMS.
4
4
SEO Consultant48Four Studios
- Croydon, United KingdomFreelance
Provided on-page SEO strategy and implementation for a small recording studio based in Croydon. This company specialises in music recording, cover art graphic design and photography. A short-lived SEO campaign brought tangible results, with their homepage still ranking #1 for the popular term "Recording studio in Croydon".
- Keyword research and competitor analysis to find local key terms to target
- On-page optimisation and page suggestions to drive traffic for offered services
- Internal link optimisation for sake of user experience and optimisation of site crawl budget
- Sitemap optimisation for better indexation
- Image optimisation
- Site speed optimisation
- Monitoring of Google Analytics and Search Console to get insights on popular pages, and quick fixes
- Basic off-page SEO, focussing on local citation links to help with local organic rank presence
+ Show more
Skills
- SEO
- SEO Analysis
- SEO Campaigns
- SEO Copywriting
- SEO Optimisation
- SEO Strategy
- Wordpress SEO