About me
I am a Journalism graduate who's life revolves around music and visual art. In addition to my creative directing and assisting experience I have worked as a Label Assistant at Promised Land Records and a Marketing Intern at Finesse Foreva.
During my three year Journalism degree, I created two short film documentaries. One of which was featured in the BFI Cinema in Southwark.
I am keen on exercising my creative skills in any job roles that align with my skill set.
EXPERTISE: set design, styling, editing, networking, admin, digital marketing, art direction, song writing, journalism, blogger
Projects
Work history
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Label AssistantPromised Land Records
- 180 Great Portland St, London W1W 5QZ, UKFull Time
• Admin - This role would include managing diaries, arranging post and deliveries, organising transport, scheduling meetings and booking studio time for artist. Also preparing, organising and storing information in paper and digital form (with the use of google workspace and google spreadsheet). I spent a lot of time liaising with staff in other departments e.g. A&R, Publishing and Marketing. This ensured an efficiently run office environment.
• Music engineering – This role would include editing the music used for Tik Tok audios to ensure that we had the right sounds for the launch of a new single for followers to use and interact with. We saw an 8% increase in follower engagement when a Tik Tok sound was officially released a month before the song was release on all platforms.
• Social Media Content Creator – Increased engagement by 10% across social media platforms such as Tik Tok, Twitter, Instagram, Threads. This was effective because it bridged the gap between the consumer and the Label which helped create a community. Every asset I created for social media was through Canva.
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Marketing and A&R InternFinesse Foreva
- Croydon, United KingdomInternship
• Artist Development – This role would include strategizing the best social media plan for each artist as well as imagine consulting, creative directing, song writing workshops, marketing and promotion which helped solidify each artist brand which helped them to connect with their audiences more which increased their following by 15%.
• Music Marketing – I created a 6 week marketing plan for artists which helped gain each artist a 20% increase in listens and a 15% increase in followers on all social platforms.
• Networking – I made healthy business relationships with every new contact I was given which increased our connections within the music business by 5%. By creating these relationships, we were able to gain more funding for our label.
• Social Media Management – Individual social media plans for each artist which helped them gain 10% more followers within a 6 week timeline.
Education
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Bachelor Degree: JournalismUniversity of Roehampton
- Roehampton Ln, London SW15 5PU, UK
I achieved a 2:1.
Some of my modules included: Visual Journalism Design, Audio-visual Journalism, Radio and Podcasting, Television Journalism and Final 3rd project which is a digital portfolio.