Monica Ferraz

Monica Ferraz

Independent Graphic and UX/UI DesignerLisbon, Portugal
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Leonor Fernandes
Maddy Buttling
Dishant KATHIRIYA
Monica Ferraz

Monica Ferraz

Independent Graphic and UX/UI DesignerLisbon, Portugal
About me
As a professional Graphic & UX/UI Designer with over 20 years of experience, I have honed my craft working in various agencies and design studios. Although my primary focus has been on brand development, I have expanded my skillset by working independently on a range of projects. While branding and packaging remain my core strengths, I am passionate about exploring new avenues and working with diverse clients, ranging from small family-owned businesses to major corporations. My creative process centers on the principle of simplicity and prioritizes my clients' unique needs, creating tailor-made brand experiences. By fostering open communication, I build strong relationships with my clients. I am committed to meeting my clients' expectations and deadlines, going above and beyond to deliver polished visuals that help drive the success of their brands or projects. If you are searching for a trustworthy, dedicated, efficient, and detail-oriented designer, I would love to hear from you.
Projects
  • Navigator Paper
    Navigator PaperPackaging Personalized gift box, for the first and most relevant customers, celebrating the 30th anniversary of Navigator Paper. As a gift inside, 1 bottle of 30-year-old Port wine, a 30-year commemorative ream, and a personalized letter. Navigator is recognized internationally as the leading premium office paper brand.
  • Steak Over
    Steak OverSteak Over is an application that encourages young people to reduce consumption of animal products. Environmental change starts in our homes, and Steak Over seeks to educate and motivate young people to create a more sustainable world through mindful eating.
  • Gymnastics Collective
    Gymnastics CollectiveBrand Identity This collective is the culmination of a life dedicated to movement, its expression in several environments, its analysis, and its interpretation. 3 coaches and ex-gymnasts with a fascinating quality of work, and with the same vision and passion for education.
  • One of a Type
    One of a TypeBrand Identity One of a Type draws inspiration from all over the world, and creates high-quality, limited edition products using handcrafted typography and silkscreen, combining old printing methods with new technologies, printed one by one with great care in every detail.
  • Carbo Franco
    Carbo FrancoRebranding / Packaging Established in 2015 by Armando Franco, Carbofranco combines the production of charcoal with forestry activity, using invasive forest species and residues for raw material, avoiding cutting from protected forests.
  • Explorer Graphic Paper
    Explorer Graphic PaperSales Folder Explorer Graphic, a premium paper range in the pursuit of new emotions, with performance in mind. Explorer provides high quality solutions for the most demanding applications.
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Work history
    M
    M
    Founder | Designer | Creative DirectorM Design Project
    Lisbon, PortugalFull Time
    • Created and developed packaging for The Navigator Company, one of the most important brands in the paper industry. • Developed branding and packaging for various products and services. • Designed graphics for both print and online publications, ensuring consistent brand identity. • Led a team in creating, developing, and pitching the presentation of the Steak Over App, using a range of UX/UI methodologies such as design thinking, user research, user interviews, surveys, and usability testing, as well as design elements and related activities including card sorting, wireframes, copywriting, design systems, style guides, components, and prototypes. These methodologies and elements were used to ensure that the app was intuitive, user-friendly, and met the needs of its target audience, resulting in increased user adoption and engagement. • Designed and developed UX/UI for smaller websites, utilizing design thinking, wireframing, prototyping, and user testing to create engaging user experiences that achieved business goals and saw increased user engagement and conversion rates. • Worked on projects for national and international agencies, ensuring quality and timely delivery. • Managed all activities related to brand management, print design, long document production, design updates, and project management. • Maintained proactive communication with clients and suppliers, building strong relationships and ensuring smooth project progress. • Successfully managed multiple projects simultaneously, prioritizing tasks and ensuring deadlines were met.
    I
    I
    Partner | Designer | Creative DirectorI´m Design
     - Lisbon, PortugalFull Time
    • Lead a small team in developing and executing creative design solutions. • Created and developed branding and packaging for various products and services. • Designed and developed packaging for The Navigator Company, one of the most important brands in the paper industry. • Managed all activities related to brand management, print design, long document production, design updates, and project management. • Maintained proactive communication with clients and suppliers, building strong relationships and ensuring smooth project progress. • Successfully managed multiple projects simultaneously, prioritizing tasks and ensuring deadlines were met.
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Skills
  • Graphic Design
  • UX Design
  • UI Design
  • Branding Design
  • Branding Identity
  • Packaging Design
  • Visual Design
  • Digital Design
  • Layout Design
  • Print Design
Education
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    I
    Post-graduation Web UX/UIIADE - Universidade Europeia
     - Lisbon, Portugal
    I
    I
    Degree in Graphic DesignIADE - Creative University
     - Lisbon, Portugal