Emerging Behaviour offers full campaign management solutions for the music industry. We work with artists, managers and labels to create bespoke marketing campaigns focused on longterm strategy, content, digital and streaming to build global audiences.
We work closely with all the major distributors, labels and aggregators (Universal, Sony, The Orchard, AWAL, FUGA, INgrooves, Absolute, Believe, VirginEMI) to help devise bespoke campaigns for both developing artists through to established acts ensuring each artist connects with their audience.
We build teams to suit every project offering a range of integrated marketing solutions including creative direction, content & digital strategy, partnerships, brands, promotion, distribution & streaming strategy, social, analysis, media buying (digital and traditional advertising) and innovation.
We use data, insight and experience to tailor a bespoke strategy for each project to ensure maximum cut through and exposure.
The agency also operates as a UK marketing hub for non-UK labels and management teams looking for London based marketing expertise to expand their international story.
Emerging Behaviour loves working with all types of artists from developing through to established and can help with all sorts of things from full campaign management to one off advice, we're here to create the perfect team for you.
www.emergingbehaviour.com
Projects credited in
- TroiThis was a fun one to work on, the super talented Troi released his holiday flavoured single 25th via TikTok's new distribution platform, its a Christmas banger, look for more from Troi next year.1
- Bad Boy Chiller Crew - DisrespectfulCongratulations to BBCC and team Relentless who's album debuted at #2 on the album chart between Ed Sheeran and Adele, and their single 'BMW' hit the Top 10 singles chart. We had a great time working with Relentless Recs on this and other projects last year.1
- Andrew Cushin - RunawayAndrew Cushin keeps on going from strength-to-strength. After collaborating with Noel Gallagher on the single ‘Where’s My Family Gone’, Andrew then picked up the support of another iconic rock ‘n’ roller when Pete Doherty signed him to his Strap Originals label. Friday saw Andrew achieve a fresh landmark in his career as he releases his debut EP ‘You Don’t Belong’, along with a video for its closing track ‘Runaway’. Watch the Andy Willsher directed video..
- LEXI!Check out up and coming south London artist Lexi!, new music coming soon in the meantime here's BLIP!1
- Pete Doherty and Frédéric Lo - The Fantasy Life of Poetry & CrimeWe worked on Pete Doherty and Frédéric Lo's critically acclaimed new album 'The Fantasy Life of Poetry and Crime' which garnered stellar reviews and big chart placings throughout Europe. 'Sweepingly gorgeous' inews ‘Inspired’ The Clash 8/10 'An album of jangly indie pop and summer breeze'’ NME 4/5 'When Doherty is good, he is very, very good.’ The Scotsman 4/5 ‘A breath of fresh Gallic air’ - Hot Press 8/1
- Fergus - Dear HeartFergus - 'Dear Heart' directed by Ross Anderson @ Mr Anderson3
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Work history
Managing DirectorEmerging Behaviour
London, United KingdomFull Time
EMERGING BEHAVIOUR - Creative, Marketing & Digital Agency ·
Emerging Behaviour offers full campaign management solutions for the entertainment industry. We work with all the major distributors, labels and aggregators (Universal, Sony, The Orchard, AWAL, FUGA, INgrooves, Absolute, Believe, VirginEMI) across developing artists through to establish acts and devising campaigns that connect artists with audiences.
We build bespoke teams to suit every project offering a range of integrated marketing solutions including creative direction, content & digital strategy, partnerships, brands, promotion, distribution & streaming strategy, social, analysis, media buying (digital and traditional advertising) and innovation.
We use data, insight and experience to tailor a bespoke strategy for each project to ensure maximum cut through and exposure.
C
C
General ManagerCapitol Records
- London, United KingdomFull Time
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Skills
- Strategic Marketing
- Project Management
- Digital Campaigns
- Analaysis
- Creative
- Content
- Advertising
- Partnerships
- Innovation
- Leadership