Designer, Creative Director and Brand Consultant with 20+ years of experience. I help business with their strategy, branding and the digital experience of their users. I have helped many startups, in-house design teams and enterprise level businesses. My practice focuses on design systems that bridge the digital and physical world, using the qualities of each to the other’s advantage. My approach is functional, reductive and user-focused. I'm currently full-time Design Director at Tigerspike & Head of Design at Brill. I'm the founder and Creative Director of Bitniks. Also part of the European Design Awards digital jury panel.
Working as a member of the biggest digital advertising agency in Greece, I had the chance to work for demanding, challenging projects, from brand and communication strategy, to design plans & execution, while managing a creative team of 8 creatives, managing to deliver award winning work for great clients like IKEA, Bacardi, Nestle, P&G, Vichy, Unilever, Microsoft, FAGE, OTE
I have the honour of being a “founding” member of TribalDDB as the creative director that was called to initiate its business in Greece. A demanding, leadership role under the quickly growing and competitive digital environment in Greece at that time. I managed, within two years, to grow the business and the creative team from 2 to 10 people, working for clients like Toyota, Vodafone, Dewar’s, AXE, Unilever, Alpha Bank etc.