Natalia Christina

Brand Strategy, Marketing and Communications

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  • LevelSenior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsMarketer - Copywriter - Consultant

Projects

About me

I am a senior creative strategist with a vast cultural network. I have eight years experience working with forward-thinking publications and brands, to create award-winning campaigns that connect with influential audiences. Experienced in strategy, communications, digital and brand marketing, project management, copywriting and content creation, I can comfortably leads teams or work independently. Brand Skills - Copywriting - Traditional PR & digital marketing - Partnerships & Influencer collaborations - Events Strategy - Ideation of campaigns and content - Market trends and insights - Content curation

Skills

  • Marketing PR
  • Copywriting
  • Creative Event
  • Client Services
  • Creative
  • Project Management
  • Social Media Marketing
  • Influencer Events
  • Budget Management
  • Event Management

Companies I’ve worked with

View all
  • Somerset House

    Somerset House

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    • Art Galleries
  • The Dots

    The Dots

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    • Technology
  • Exposure

    Exposure

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    • Marketing & PR
  • Dazed Media

    Dazed Media

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    • Digital Media

Work history

Currently

Senior Creative Strategist

Code and Theory

Mar 2018
  • London, United Kingdom
  • Full Time

Currently

Brand Consultant & Mentor

Creative Mentor Network

May 2017
  • London, United Kingdom
  • Freelance
  • Brand redesign, creative direction and copywriting for this mentoring charity.

Currently

Sep 2014
  • London, United Kingdom
  • Freelance
  • Working independently and directing teams, I have delivered strategic thinking and execution of ideas for numerous fashion, music and arts clients. Services include copywriting, communication strategy, sponsorship & proposal writing, budget management, influencer outreach, content strategy and production. Select clients: The Dots, Depop, 15Folds, ChromaYoga, Craft & Narrative, Giant Men Management, Mercedes-Benz, Signal Noise and Adjust Your Set.

2016

Lead Content Strategist

The Dots

Jan 2016 - Nov 2016
  • New Inn Yard, London EC2A, UK
  • Freelance
  • In this 10 month contract I worked directly with Founder & CEO Pip Jamieson, plus the rest of the team to define a brand strategy, build a tone-of-voice and execute all copy needs across the website. This role also encompassed social & content strategy, commissioning on-brand influencers to create engaging articles that highlighted the unique product offering, built brand credibility and drove SEO awareness.

2015

Content Director Consultant

The Dots

Apr 2015 - Dec 2015
  • London, United Kingdom
  • Freelance
  • In this role I created and defined tone of voice and content guidelines company wide. Working closely with VP of Product & Design as well as the marketing team, to execute on brand vision. Created an editorial strategy to maximise merchandising profitability.

2014

PR & Marketing Manager

Dazed Media

Jan 2012 - Aug 2014
  • 2 Arundel St, London WC2R 3DA, UK
  • Full Time
  • • Global strategy and execution of PR and integrated marketing campaigns for disruptive cultural publishing group — Dazed, AnOther, Another Man plus commercial wing Dazed Media. • Shaping a move towards digital and tech by forging innovative partnerships with a world-class influencer network. Launched each magazine with numerous, viral internationals cover-stars. • Collaborating with commercial and editorial departments to deliver projects. • Select projects & partners: Music Nation x Channel 4, Warp x Tate, Dazed Vol 2, Field Day, NTS, Burberry, Absolut, Soho House, RayBan, Converse Art Prize, MOMA, Barbican.

2011

PR Officer

Somerset House

Oct 2010 - Nov 2011
  • Somerset House, Strand, London WC2R 0RN, UK
  • Full Time
  • Previously home to London Fashion Week and roster of cultural programming including Film 4, Summer Series and visual arts exhibitions — I worked maximise exposure for the public programme.

2010

Project Manager

Somerset House

Mar 2010 - Oct 2010
  • London, United Kingdom
  • Freelance
  • Event management, production and curatorial assistance for renowned curator Flora Fairbairn; delivering an exhibition at a national museum in Madrid, La Casa Encendida and east London arts and music festival, Concrete and Glass.

2010

PR & Marketing Manager

Somerset House

Jan 2009 - Jan 2010
  • London, United Kingdom
  • Full Time

Education

2008

Bachelor of History

University of Leeds

Sep 2005 - Jun 2008
  • London, United Kingdom

Awards

2008

Guardian Media Delegate Prize

Guardian Masterclasses