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Do you really want to delete project Producing "on&on" an exhibition with no permanent artworks ?
Do you really want to delete project Converse Emerging Art Prize?
Do you really want to delete project 15Folds x Absolut?
Do you really want to delete project Converse Made By You?
A highly experience, astute communications and brand marketing professional. I have dual experience, producing brand strategies, copy and tone-of-voice for brands as well as delivering marketing projects most notably for influential publishing group Dazed. I am able to deliver a project from conception to completion, leading ideation and strategy then delivering 360 marketing campaigns. I have a natural flair for producing impactful copy and for creative direction. I am passionate about and have expertise in: - Brand Strategy - Communications & PR - Digital Marketing - Event Production - Copy Writing - Editorial - Creative Direction
Working independently and directing teams, I have delivered strategic thinking and execution of ideas for numerous fashion, music and arts clients. Services include copywriting, communication strategy, sponsorship & proposal writing, budget management, influencer outreach, content strategy and production. Select clients: The Dots, Depop, 15Folds, ChromaYoga, Craft & Narrative, Giant Men Management, Mercedes-Benz, Signal Noise and Adjust Your Set.
In this 10 month contract I worked directly with Founder & CEO Pip Jamieson, plus the rest of the team to define a brand strategy, build a tone-of-voice and execute all copy needs across the website. This role also encompassed social & content strategy, commissioning on-brand influencers to create engaging articles that highlighted the unique product offering, built brand credibility and drove SEO awareness.
In this role I created and defined tone of voice and content guidelines company wide. Working closely with VP of Product & Design as well as the marketing team, to execute on brand vision. Created an editorial strategy to maximise merchandising profitability.
• Global strategy and execution of PR and integrated marketing campaigns for disruptive cultural publishing group — Dazed, AnOther, Another Man plus commercial wing Dazed Media. • Shaping a move towards digital and tech by forging innovative partnerships with a world-class influencer network. Launched each magazine with numerous, viral internationals cover-stars. • Collaborating with commercial and editorial departments to deliver projects. • Select projects & partners: Music Nation x Channel 4, Warp x Tate, Dazed Vol 2, Field Day, NTS, Burberry, Absolut, Soho House, RayBan, Converse Art Prize, MOMA, Barbican.
Previously home to London Fashion Week and roster of cultural programming including Film 4, Summer Series and visual arts exhibitions — I worked maximise exposure for the public programme.
Event management, production and curatorial assistance for renowned curator Flora Fairbairn; delivering an exhibition at a national museum in Madrid, La Casa Encendida and east London arts and music festival, Concrete and Glass.