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Natalie Payne

Freelance Project Manager

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  • LevelSenior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsProduction & Project Manager - Account Manager - Marketer

Projects

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About me

Digital | Print | Integrated | Content | Localisation | Transcreation | Subtitles With over 17 years of experience, I have worked as a translator, proofreader, artworker, copywriter, project manager and account manager, which has given me a unique insight into many different aspects of marketing and advertising.

Skills

  • Digital
  • Account Management
  • Brand Management
  • Client Services
  • Design
  • Marketing
  • Production Management
  • Project Management
  • Studio Management
  • Traffic
  • Adobe
  • Analytics
  • Languages Multi-lingual Services
  • Content SEO Social
  • Subtitling
  • Localisation
  • Video
  • Advertising Content
  • Brand Content
  • Foreign Languages
  • Consumer Health
  • Publishing

Work history

2017

Freelance Project Manager

Redwood London

Aug 2017 - Dec 2017
  • London, United Kingdom
  • Freelance
  • Client facing project management role working on B2B team. Responsible for streamlining and implementing new processes and best practice on the account, including presenting and rolling out a new project collaboration tool. Projects have involved scoping, stakeholder management, resource management, localisation, translation, integrated production, e-CRM. Deliverables have included: strategy and content audits, creative writing and copywriting, creative design and production, A/B testing, voice over, subtitles, social media posts, social listening and video content production including organising the video shoot, studio, crew, models and props. Contributors consist of a dedicated internal team (art director, editorial team, producer/directors and integrated designers) and 3rd party suppliers, such as translators, voiceover artists, animators and digital marketing agencies.

2017

Freelance Senior Account/Project Manager

Healthcircle

Jan 2017 - Jun 2017
  • London, United Kingdom
  • Freelance
  • Account and project management role working on pharmaceutical website projects. Scoping, stakeholder management, localisation, transcreation, editing and quality control of subtitles directly, client approval and deployment. Features of each project include strategy/research including focus groups, complex survey creation and reports, content audits, digital creative design, development using Adobe Experience Manager (AEM), SEO, social media, video content, online advertising and promotion (organic and paid). Worked with 3rd party / offshore teams. New business budgets, proposals and scoping. Client travel to Europe.

2017

Freelance Project Manager

Pulse Comms

Dec 2016 - Jan 2017
  • London, United Kingdom
  • Freelance
  • Working on B2B media and marketing projects for tech clients. Deliverables included a presentation on personas for an account-based marketing campaign, working on client intent data with relevant team members, setting up surveys, creating a prototype for a web redesign and collating appropriate content for an accompanying email marketing campaign.

2016

Freelance Digital Project Manager

Karmarama

Oct 2016 - Dec 2016
  • London, United Kingdom
  • Freelance
  • Agile, quick turnaround digital campaigns, working with UX, copywriters, designers and developers for a B2C telecommunications account. Deliverables consisted mainly of display advertising, landing pages and microsites with data capture requirements.

2016

Freelance Implementation Manager

McCann London

May 2016 - Jul 2016
  • London, United Kingdom
  • Freelance
  • Hybrid Account and Project Management role, including scoping and setting up processes to roll out a new pharmaceutical account campaign. Deliverables include setting up print materials (sales aids, journal ads, congress panels), digital out of home panels and digital ‘e-detailers’ in HTML for use with 3rd party marketing tools on tablet devices and preparing them for localisation or translation. Stakeholders include global and local market clients, the transcreation team and studio.

2016

Freelance Project Manager

Telegraph Media Group

Mar 2016 - Apr 2016
  • Freelance
  • Management of B2C content campaigns of varying scope across print and digital platforms, providing brand recognition for relevant audiences across education, retail and film. Deliverables included microsites, print advertorials, supplements, video and social. Maintained regular contact with all internal and external stakeholders (direct clients, agencies, studio and editorial), and created project plans. Oversaw and reviewed reports of key metrics to ensure KPIs were met.

2016

Freelance Project Manager Guardian Labs Professionals Networks

Guardian News and Media

Nov 2015 - Mar 2016
  • Freelance
  • Management of bespoke B2B content campaigns across the Guardian Healthcare, Education, Public Leaders, Global Development and Sustainable Business Professional Networks. Launch of each campaign started with a scoping phase, creation of a statement of work and timelines for each sprint. Campaigns varied in length according to budget, with deliverables including sponsored online and print content, interactives, responsive infographics, events, CRM, social and marketing. Reporting ensured KPIs were being tracked and met right to the end of the campaign. Regular contact with all internal and external stakeholders was essential.

2015

Freelance Project Manager Guardian Jobs

Guardian News and Media

Sep 2015 - Oct 2015
  • London, United Kingdom
  • Freelance
  • Management of fast turnaround content campaigns for the Guardian Jobs department to encourage recruiters and universities to advertise there. Key sectors were Education, Careers, Public Leaders and Healthcare. Smaller campaigns focussed on career advice, job searching, advertising and courses. Larger bespoke campaigns included awards events, audience surveys and larger content campaigns sponsored by universities or cities to attract people to work or study there.

2015

Freelance Project Manager Guardian Labs Professionals Networks

Guardian News and Media

Jun 2015 - Aug 2015
  • London, United Kingdom
  • Freelance
  • Management of bespoke B2B content campaigns across the Guardian Healthcare, Education, Media and Small Business Professional Networks. Launch of each campaign started with a scoping phase, creation of a statement of work and timelines for each sprint of the campaign. Campaigns varied in length according to budget, with deliverables including sponsored content, events, and marketing. Reporting ensured KPIs were being tracked and met right to the end of the campaign. Regular contact with all internal and external stakeholders was essential.

2015

Freelance Digital Project Manager Karmarama

Karmarama

May 2015 - Jun 2015
  • London, United Kingdom
  • Freelance
  • Managing digital campaign materials, working with UX, designers and developers for a B2C telecommunications account. Deliverables consisted mainly of display advertising, EDMs and microsites with data capture requirements..

2015

Freelance Project Manager Telegraph Media Group

Telegraph Media Group

Jan 2015 - Apr 2015
  • London, United Kingdom
  • Freelance
  • Management of B2C content campaigns of varying scope across print and digital platforms, providing brand recognition for relevant audiences across education, retail and film. Deliverables included microsites, full colour print advertorials, competitions, events promotion, display advertising, EDMs and social. Maintained regular contact with all internal and external stakeholders (direct clients, agencies, studio and editorial), and created statements of work and detailed timing plans for each sprint. Oversaw and reviewed reports of key metrics to ensure KPIs were met.

2014

Freelance Project Manager Guardian Labs Consumer

Guardian News and Media

Sep 2014 - Sep 2014
  • London, United Kingdom
  • Freelance
  • Management of bespoke B2C content campaigns. Launch of each campaign started with a scoping phase along with the Commissioning Editor and Studio Manager, creation of a statement of work and timelines for each sprint of the campaign. Campaigns varied in length according to budget, with deliverables including paid for content in print and online, display and competitions. Regular reporting ensured KPIs were being tracked and met right to the end of the campaign. Regular contact with all internal and external stakeholders was essential. Oversaw migration of projects to new responsive platform.

2014

Freelance Project Manager Guardian Labs Professionals Network

Guardian News and Media

Sep 2014 - Dec 2014
  • London, United Kingdom
  • Freelance
  • Management of bespoke B2B content campaigns across the Guardian Global Development and Small Business Professional Networks. Launch of each campaign started with a scoping phase, creation of a statement of work and timelines for each sprint of the campaign. Campaigns varied in length according to budget, with deliverables including sponsored content, events, and marketing. Reporting ensured KPIs were being tracked and met right to the end of the campaign. Regular contact with all internal and external stakeholders was essential. Oversaw migration of projects to new responsive platform.

2014

Senior Digital Project Manager

Wiiliams Lea Tag

Mar 2014 - Sep 2014
  • Full Time
  • Liaising with clients, creative/media agencies, and external suppliers to ensure the timely and accurate delivery of digital materials. Overseeing a team of digital designers and developers. Digital marketing projects (Waterfall methodology) in conjunction with Technical Project Managers: brief taking, proposals, estimates and complex timelines. Digital media campaigns from storyboard to delivery: HTML5 and Flash banners (including Flashtalking, Sizmek and Doubleclick). Adaptation and localisation of digital assets. Direct email campaigns - responsive and adaptive, including QA. Estimates, budget control and invoicing. Line Management of mid-weight PM.

2014

Project Manager (digital & Print

Hogarth

Jan 2010 - Mar 2014
  • London, United Kingdom
  • Full Time
  • Managing and implementing marketing campaigns. Liaising with clients, creative/media agencies and external suppliers to ensure the timely and accurate delivery of localised print and digital advertising and marketing material in multiple languages. Management of all multilingual DTP/artworking, ensuring supplied English master artwork is accurate and subsequent translated versions meet brand guidelines for the local markets. Liaising with Account, Transcreation and Studio Managers to meet client expectations and deadlines. Complex time and cost estimates (digital and print). Stakeholder management of client's central and local market brand teams. Rebranding and creation of master assets (digital and print). Ideation and design (scamps and storyboards). Booking and allocating resource (permanent, freelance and offshore staff). Writing SOWs and tech specs. Media schedules/production including Flash and HTML5 (Rich Media, dynamic, DoubleClick, Mediamind, Flashtalking, Celtra) banners. HTML5 Infographics, eDms and Microsites.

2010

Workflow Coordinator

Wiiliams Lea Tag

Nov 2007 - Nov 2010
  • London, United Kingdom
  • Full Time
  • Managing presentation operators and designers in the DTP department by delegating all incoming projects and ensuring operators follow administration procedures and manage their time accordingly. Ensuring a high level of customer service including taking detailed briefs from clients, monitoring costs and checking deadlines are met. Liaising with the Communications department to make sure branding guidelines are adhered to. Maintaining a high standard of quality in all work produced, including proofreading (English, French and Spanish) and quality control checks. Updating internal procedures. Graphic design, including new design projects, edits and prepressing. Managing client print jobs using external print suppliers.

2007

Production Manager

Red Bee Media

May 2004 - Oct 2007
  • Sydney, Australia
  • Full Time
  • Clients included: Premier and Cabinet - Queensland, Prime Minister and Cabinet, Australian Wine and Brandy, San Remo, Loud Multicultural (working on brands such as Viagra, Medibank, Krispy Kreme), Macquarie Bank, St George Bank, Commonwealth Bank. Managing the department, supervising staff and overseeing all production. Managing multilingual projects from start to finish, including: Multilingual desktop publishing, using Adobe Creative Suite and Quark Xpress, and design work consistent with client brand guidelines; Providing cultural consultancy to clients on brand effectiveness in a global environment and in Australias ethnic media publications; -Liaising with suppliers (translators, typesetters, subtitlers, printers); -Proofreading English copy and translations. Financial control and revenue/expenditure reports. Meeting and liaising with current and potential clients. Providing quotations and assisting in the preparation of tenders. Developing and updating internal corporate marketing material design and content in line with new style guidelines.

2004

Training Administrator

Asteron

Jan 2004 - May 2004
  • Sydney, Australia
  • Freelance
  • Overseeing administration of ASIC (Australian Securities and Investments Commission) approved courses in Financial Planning. Proofreading and continued advancement of course training materials and marketing literature in PDF format. First point of contact for clients, students and management. Issuing academic transcripts and certificates. Financial control including processing payments, issuing tax invoices and reconciliation of accounts. Maintaining accurate records and an efficient administration system.

2003

Data Entry Operator

Primus

Sep 2003 - Dec 2003
  • Melbourne, Australia
  • Freelance
  • Data Entry Operator, using the Vantive database.

2003

Senior Account Executive

Freedman International

Jan 2001 - Jul 2003
  • Full Time
  • Clients included: Swiss Airlines, British Airways, KLM and Xerox. Project management, assisting in the implementation of international corporate marketing projects, from design to print including: -All pre-press including copywriting/editing, translation, proofreading and multilingual DTP; -Liaising with suppliers (including translators, typesetters and printers); -Processing digital print orders, preparing files for print and attending press passes; -Planning and maintaining complex timelines. Supervising Account Executives. Quality control of translations and updating intranet site. Financial control, using the Concept project management database. Meeting with clients in the UK and Europe.

Education

1999

BA(Hons) Combined Languages

University of Hull

Sep 1995 - Jul 1999
  • Hull, United Kingdom
  • French, Spanish, Italian, Portuguese language and translation.