About me
My name is Nathaly Cifuentes. I am a Strategic Communicator graduated from Rockhurst University, Kansas City, MO. Last year I relocated to London, UK and had been working for different non-profits organizations and business as a social media and digital executive. Overall, I have three years of experience in digital marketing, social media and content creation for NGOs, coffee shops, training facilities and sports companies in the USA and the UK. I am passionate about digital innovation, content creation, well-being and kindness.
Projects
- Webinar on how to spot fake newsFake news is no longer something spread only by a group of ill-intentioned individuals. Nowadays, we're all at danger of passing on information that isn't accurate or lacks context, or spreads bias in some way. So, how can we do our best to make sure we don't fall into this trap and cause harm? What do skills such as Compassion and Engaging with Discernment have to do with it and how could they help in such a situation? This talk is part of a series of talks we're running in partnership with M
- #kindnessMattersAgainstRacismthe Global Youth Alliance (GYAK) was born from the UNESCO MGIEP world youth conference on Kindness. In which we drafter a youth-led declaration appealing to the global youth and youth organizations to implement the SDGs through transformative acts of Kindness, and broadening the impact made by youth across sectors, demographics, and generations. Now during this uncertain chapter in across the globe, we had seen a rise in violence, police brutality and activism beginning in the States. And rapid
Work history
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Social Media & Digital Marketing ExecutiveMIT Employee Engagement
- Watford, United KingdomFull Time
Made redundant due to COVID 19
-Grow followers, increase engagement and awareness across all social media platforms.
-Social media listening and monitoring.
-Bi-weekly data reviews.
-Produce, update and curate content for all social media platforms.
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Digital Marketing & Social Media AssistantLondon School of Public Relations
- London, United KingdomPart Time
-Responsible for content creation, updating and scheduling LSPR’s posts in all Social Media platforms.
-Develop a social media strategy and set goals to increase brand awareness and engagement.
-The strategy led to an increased of LinkedIn followers from 2.5K to 6. 3K in six months.
-Assist in the up to date general administration, admission and customers inquiries.
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Skills
- Bilingual
- Social Media Management
- Campaign
- Social Media Marketing
Education
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Bachelor of Arts (BA) in Strategic CommunicationRockhurst University, MO, USA
- United States
A Bachelor of Arts degree in Strategic Communication offers a blend of human and professional communication theory and skills so students learn to communicate appropriately and effectively in interpersonal, intercultural, organizational, and mediated settings. The skills taught will enable students to create print, presentations, and digital media messages. Typical coursework covers the theory and practice of communication needed to exercise organizational leadership. Students learn through academic work, case studies, and hands-on experience, creating messages across media platforms. These platforms involve the production of communication campaigns and materials. This leads to their dissemination through traditional, digital, internet, social, and emerging media.
The coursework studies psychology, statistics, law, research, and other disciplines used to build a strong foundation for effective communication for any company or organization. The curriculum strives to develop and enhance the skills you need to become an effective strategic communicator.
These are:
1. complex problem solving
2. oral, visual, and written communication
3. research and analytic techniques
4. goal setting and evaluation methods
5. creative thinking
6. cultural and social awareness