An independent music marketing executive, passionate about all things social and digital. With a vast amount of experience running creative digital marketing campaigns, resulting in positive growth on socials, strong online presence, and engaged core fanbases. Confident in dealing with social media, audience development, event curation, email marketing and global influencer strategy. Communicates effectively at all levels, with the ability to adapt and thrive in a dynamic and fast paced environment.
Projects
Projects credited in
- CTRL SHFT: Tropical Day Party
Work history
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Marketing AssistantSoundcrash
London, United KingdomInternship
Create and implement digital and physical media strategy to grow and engage community. Develop and deliver content calendar to promote music festival on Facebook, Twitter & Instagram. Build, write, post and source social assets. Liaise with artist management, press and promotions to schedule content. Handled all CRM, monitoring interactions, looking for promotional opportunities. Analyse and report on socials and conversions to ticket sales. Organised launch parties representing the brand nationwide, handled budgets, purchase orders, promotional stock and artist schedule. Provided general administration assistance across all festival activity whilst working to tight deadlines.
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Co- FounderCTRL SHFT
London, United KingdomFreelance
Worked within a team to build CTRL SHFT brand, an all female collective hosting some of the best underground day parties, club nights and live shows in London. With Hip Hop, R&B, UK Rap, Afrobeats, Dancehall, and Alt being the forefront of our sound, we have hosted artists including Kida Kudz, Tiggs Da Author, Crazy Cousins, K More, Emmavie and more. Having established working relationships with brands including Fresh Island, Ends Festival, No Signal, DLT, Soulettiquete, and our monthly radio show on Foundation FM, we are heavily involved in the UK scene. Responsible for promoting brand and events through all social channels, creating and anaylsing ad sets.
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Skills
- Event Curation
- Event Promotion
- Social Media Marketing
- Brand Partnerships
- Playlist Designing
- Content Copywriting
- Analaysis
Education
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2:1 BA(hons) Economics, Finance & BankingNOTTINGHAM BUSINESS SCHOOL
- Nottingham, United Kingdom