About me

I am a passionate marketer with 6+ years of experience. Across my career, I have successfully delivered various campaigns, created marketing content, managed digital properties (social media & websites), managed branding, and planned events. I have worked in the UK and India, however have managed campaigns for various geographies. I believe basic marketing skills can be adapted to fit across industry once an understanding of the audience has been developed.

QuestionsProjectsExperienceTeam

• Hi, There is an opportunity for a part-time freelance content writer, mostly for long form content.
• Hey, anyone with career gap. I would like to know your experiences across geographies. Anybody up for conversation?

Work history

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Marketing ManagerEternus Solutions
Dec 2018 - Jan 2020Pune, IndiaFull Time
● Marketing Strategy for B2B products & services ● Handling internal & external communication. ● Managing the digital properties- Social media handles and website ● Planning & Organising corporate/ industry events. ● Executing internal events/ meet-ups ● Working with Salesforce developer’s community for community branding ● Training internal stakeholders to drive various marketing & branding initiatives. ● Analysing the campaign effectiveness and results ● Video storyboarding & handling shoots for brand and products ● Brand Custodian- Employer & Corporate Branding ● Managing and coordinating with internal & external stakeholders ● Training internal SMEs to drive improvements
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Marketing ExecutiveBupa UK
May 2018 - Sep 2018Salford, United KingdomFull Time
● Planning and executing the marketing and content strategy ● Tactical campaigns management- Ensuring campaigns were delivered within budgets and timeframes. ● Successfully delivered 2 tactical campaigns within a budget of 30,000 GBP. ● Analysing and improving the online customer journey ● Collaborating with the digital team for digital assets. ● Developing sales tools ● Content Planning ● Email marketing- For emails linking to content and specific web pages, CTR increased from 3% to 10%. ● Collaborating with Account managers, brand, design team and agencies to plan, develop & deliver campaigns.

Skills

• Marketing Campaigns
• Marketing Collateral
• Social Media Management
• Content Planning
• Content Marketing
• Employer Branding
• Employee Engagement
• Branding
• Events Planning

Education

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MBAUniversity of Jammu
Jun 2009 - Jun 2011Jammu
Majored in Marketing