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Nick Harwood

Head of Marketing

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  • LevelSenior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsMarketer - Digital Marketing Manager - Creative Marketing Manager

Projects

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Do you really want to delete project Rêve En Vert - Dream In Green Crowdfunding campaign?

About me

International marketing professional with over five years of digital marketing experience in luxury e-commerce. Communicative and intuitive, and able to manage relationships with media partners and agencies, and work effectively to achieve great results in competitive global markets.

Skills

  • Fashion
  • Advertising
  • Events
  • Marketing PR
  • Copywriting
  • Websites
  • Brand Management
  • Business Development
  • CSS
  • Marketing
  • Networking
  • Social Media Marketing
  • Creative Direction
  • Sustainability
  • Brand Development
  • Project Manaement

Work history

Currently

Digital Marketing Manager

Bally

Dec 2014
  • Full Time
  • Pioneering Bally’s digital marketing efforts including SEO, PPC, programmatic, re-targeting social media, site content and affiliates to develop the brand and propel it into new and existing markets.

2017

Head of Marketing

Rêve En Vert

Aug 2016 - Apr 2017
  • London, United Kingdom
  • Full Time
  • http://www.reve-en-vert.com In charge of strategy and tactics to accelerate brand and business development for sustainable fashion website Rêve En Vert. Achieved revenue growth of 450% during first 4 months of employment. Further YoY revenue growth of 250% during 2017. 250 new customers acquired within first 6 months as a result of the activation of paid search and affiliates and a revised buying strategy. Overseeing site development to improve visibility, functionality and UX. Tasks executed included checkout and product page optimisations, page builds, homepage & header redesigns, and editorial re-launch. Managing comms and its execution including email, site content, homepage and social media. Supervising CRM to inspire loyalty and grow database. 100% subscriber growth achieved. Enforcing business processes – meetings, reports, calendars, task management tools, etc to improve efficiencies within a start-up environment. Liaising with PR, press and stylists to help establish REV as a “#1 go-to for sustainable fashion” Coverage secured has included Vogue, Drapers Online, and Emma Watson’s Press Tour. Project managed REV’s “Dream In Green” campaign including storyboarding, and editing, to communicate the business and to support investment efforts: https://youtu.be/tNYveaAs_Og

2014

Senior Marketing Executive

MR PORTER

Nov 2012 - Nov 2014
  • Full Time
  • In charge of MR PORTER’s global affiliates and social media channels. Managed advertising and social media agencies to fulfil acquisition, brand engagement and direct response objectives for Facebook, Twitter and YouTube. Worked with affiliate networks and relevant publishers to expand the business globally and acquire new customers worldwide.

2012

Marketing Executive

Orlebar Brown

Aug 2011 - Nov 2012
  • Full Time
  • Responsible for developing the Orlebar Brown brand and for growing the business online and offline via all relevant touch points.

Education

2011

MSc

ESCP Business School

Jan 2010 - May 2011
  • MSc Marketing & Creativity Modules included: ‘Digital Marketing & Social Media’ and ‘Integrated Marketing Communications.’ All classes combined with group projects, as well as creative seminars from industry professionals. Consultancy Project – BBC Worldwide & Top Gear Mobile Applications (Project Manager)

2008

BA(Hons) Modern Languages European Studies

University of Manchester

Sep 2004 - Jun 2008
  • Manchester, United Kingdom
  • Degree: BA (Hons) European Studies and Spanish. Awarded 2:1, June 2008. Studied several subjects from Spanish language and culture to European and security politics, history and sociology. Erasmus year at ‘Universidade de Santiago de Compostela’, Galicia, Spain (2006-2007)