About me

A fast-learning and dedicated communicator with three years’ experience in FMCG and not-for-profit sectors, across the digital, communications and marketing spectrum. Experience working on high-profile fast-paced campaigns gained at Ben & Jerry’s Europe before moving into the charity sector, most recently at Girl Effect, a creative non-profit, working within a marcomms team to increase profile, impact, and funding for the organisation. A team player with great interpersonal skills, used to working with colleagues across the globe and external agencies, and especially skilled in copywriting and digital marketing.

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Work history

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Marketing, Digital & Communications CoordinatorGirl Effect
Oct 2018London, United KingdomFull Time
• Manage editorial calendar and community management for external channels, liaising with wider organisation, and writing, scheduling and monitoring content. • Implement digital marketing strategy including creating content to meet wider marketing objectives, updating website in line with SEO best practice, and monitoring effectiveness using tools such as Google Analytics. • Coordinate external events and awards programme. • Lead on publishing of newly established e-newsletter.
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PR OfficerEden Project Communities
Feb 2018 - Oct 2018London, United KingdomFull Time
Worked on awareness-raising campaigns for The Big Lunch and The Big Walk. • Led on case study management; identifying, interviewing and writing new participant stories and maintaining a database of existing ones for use in media and marketing. • Maximised media opportunities by selling in stories to national and regional press, and organising media moments with royal patrons and celebrity ambassadors. • Captured content including press releases, blog posts, photo and video on the ground during campaign period visiting community projects across the UK.

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Skills

• Marketing
• Copywriting
• Social Media Marketing
• Digital Marketing
• Events Planning
• CMS Experience
• Communication
• Campaign Coordination

Education

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English Language and LiteratureUCL
Sep 2013London, United Kingdom
Achieved 2:1 BA Hons. Led UCL Free Hype, a student-run creative agency which provides advertising, marketing, and design assistance to charities.