Nicole Sloman

Experienced Brand Marketeer

Level
Senior
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects

  • Experienced Brand Marketeer
    Recruiter
    Vendor management coordinator

About me

I have over ten years’ experience in creating standout campaigns for world-renowned brands including Apple, BBC, Fox Networks Group and Warner Bros. With an ever-growing focus on digital marketing, most recently I worked for a tech start-up to further expand my skill set and equip myself with more digital-centric expertise. International and UK roles across both B2B and B2C remits have helped me establish a varied skill set. I am experienced in managing multi-million pound budgets and large-scale campaigns that have incorporated content marketing, brand sponsorship fulfilment, affiliate support, media partnerships and influencer-led activations. I’m a creative and results-orientated marketer with experience in growth, retention and engagement strategy.

Skills

  • Marketing
  • Social Media Marketing
  • Marketing Strategy
  • Digital Marketing
  • Brand Marketing
  • Copywriting
  • Email Marketing
  • Brand Strategy
  • Brand Management
  • Event Organisation

Companies I’ve worked with

  • EndemolShineUK

    EndemolShineUK

    • Publishing
  • Apple

    Apple

    • Technology
  • W

    Warner Bros. Entertainment

    • B

      BBC Worldwide

      Work history

      2018

      Senior Growth and Retention Marketing Manager

      Hubrick

      Sep 2017 - Jul 2018
      • London, United Kingdom
      • Full Time
      • Hubrick is a tech start-up aimed at building a community-focused platform for a male-skewed 16-24 year old audience. I managed the growth marketing from strategy through to execution via a predominantly influencer-led approach. Working closely with our Business Insights team and utilising Google Analytics, I ensured that our promotional activity is optimised towards improving our key targets around sign-up, engagement and retention.

      2017

      Marketing Manager

      Apple

      Apr 2016 - May 2017
      • London, United Kingdom
      • Full Time
      • (FTC Maternity Cover) I managed the European marketing for iTunes Movies, TV and iBooks plus the UK marketing for Apple News. Working closely with the business leads for these content types, I developed marketing activity to support their objectives. During my FTC I worked on the multi-channel launch campaign for Apple News UK and I led numerous digital campaigns for iTunes Movies, working closely with the major movie studios, as well as independent distributors and industry bodies such as BAFTA.

      2016

      Senior Marketing Manager

      Fox Networks Group

      Sep 2014 - Apr 2016
      • London, United Kingdom
      • Full Time
      • I managed the UK marketing for our four TV channels, planning and executing numerous multi-channel campaigns and liaising with our platform partners (Sky, Virgin Media, BT TV) to ensure we maximised promotional opportunities. I had full responsibility for the marketing budget and I oversaw the marketing team.

      2014

      Marketing Executive

      BBC Worldwide

      Feb 2012 - Sep 2014
      • London, United Kingdom
      • Full Time
      • I helped to develop and manage off-air campaigns for both channels and priority shows, ensuring integration with on-air promotion and PR activities. I provided both B2C and B2B marketing support to a large team of sales and programming professionals.

      2012

      Licensing Manager

      EndemolShineUK

      Mar 2009 - Feb 2012
      • London, United Kingdom
      • Full Time
      • I identified ideas and implemented strategies to license Endemol's TV properties into off-air brands, working closely with licensees on the product development, marketing and PR.

      2009

      Creative Services Assistant

      Warner Bros. Entertainment

      Sep 2007 - Feb 2009
      • London, United Kingdom
      • Full Time
      • I monitored and managed creative materials across 37 international markets, guiding international offices in localising promotional art and approving localised layouts.

      Education

      2015

      Advanced Digital Marketing (Short Course)

      Squared Online | Developed with Google

      Jun 2014 - Feb 2015
      • London, United Kingdom

      2010

      CAM Diploma (Communication Advertising Marketing)

      The Marketer's Forum

      Jan 2009 - Jan 2010
      • London, United Kingdom

      2006

      BA (Hons) Modern Languages (French & Italian)

      University of Bristol

      Sep 2002 - Jul 2006
      • Bristol, United Kingdom