About me

A visionary, media based whizz with over 2 years experience working across creative and technical aspects of all things digital including Social Media, PPC and eCommerce.   Lover of all things fashion, music and design✏️

PostsProjectsExperienceTeam

Work history

Paid Media ExecutiveRed Hot Penny
Nov 2018 - Jul 2020Wokingham, United KingdomFull Time
Red Hot Penny - Paid Media Executive Working across both PPC and Social Media gaining extensive knowledge in all things paid media. Dealing with media spend ranging up to £100k. - Dealing with both B2C & B2B clients across a number of sectors including, Luxury Fashion, Travel & Fitness. (Clients included major players in these sectors) - Experience working across multi-country and language environments - Preparing daily, monthly and end of campaign reports - End-to-end campaign running across multi-channels - Ad copy writing and creative asset ideation following client briefing or own ideas -Assigning and monitoring of budgets across campaigns with optimisation - Daily client liaising to make sure KPIs are being met Other Tasks - New business leads - working out feasibility & profitability - Creator of presentation and reporting decks (company-wide) - Sole ad-hoc designer: working using photoshop e.g. website assets, webpage mock-ups
P
P
Junior Social Media Marketing, PR Executive/Account ManagerPet Subjects
Nov 2016 - Jul 2017Chobham, United KingdomFull Time
Pet Subjects Ltd – Junior Social Media Marketing,PR Executive/Account Manager Gained experience working in a sales and marketing environment. Undertaking a number of tasks involving eCommerce, Social Media and customer acquisition. - Successfully increased Facebook page likes by 36% through competitions, videos & memes. Final month Facebook reach being 4.3million (highest it had ever been) - Management of high profile clients’ social media posts - Finding and contacting new suppliers for PurrfectlyYappy.com - Adding new products to the website - Creating brand pages and regularly updating the website, refreshing images and sliders to maintain engagement - Creation of competition for special events - Attendance to events to help magazine sales - Assisting with email marketing campaigns - Creation of blog content for website - Assisting with the creation of press releases for clients

Skills

• Social Media
• Marketing
• Design
• Creativity
• Content and Media Writing
• Social Media Marketing
• Ecommerce
• Brand Storytelling
• Social Media Management
• Brand Marketing

Education

B
B
Bachelor of Arts (BA) Bournemouth University
Sep 2014 - Nov 2018Bournemouth, United Kingdom
University provided me with a broad understanding of the marketing and events industry. I undertook a series of modules including fashion, experiential and digital marketing. Throughout my studies, I enhanced my ability to work both independently and as part of a team. My course allowed me to build on my creativity and innovation skills alongside enabling me to gain insight into how the modern marketing world operates.