About me
Hello! Im Niki, a Visual Merchandising professional with over a decade of experience working in lifestyle retail.
I’ve spent my career bringing products to life and telling the story of a brand to its followers, ten years on this still gives me a buzz and keeps me doing what I’m doing.
These are challenging times for retail and the creative industries but I’m a passionate believer that brands will still need a physical touchstone that reflects their digital world and that’s what I am great at creating.
I’m inquisitive, energising and a natural collaborator with a 360 degree approach to my work, so if you’d like to see what I can do for you, come and say hi!
Work history
C
C
Global Visual Merchandising DesignerCath Kidston
- London, United KingdomFull Time
• Design and implementation of engaging visual displays and concepts for all areas of the retail business and adapting VM strategy where necessary for global partners and third parties.
• Creation of documentation for retail teams to understand VM best practice by supporting key commercial strategies and maximising brand awareness for customers.
• Delivering all VM creative to brand guidelines and within assigned budgets.
• Lead installation of windows and store layouts in key locations for each new seasonal launch.
• Ensure visual consistency and compliance across all areas of the estate with coaching and PIR feedback to all VM responsibles and key stakeholders.
• Direction and delivery of VM standards across all Cath Kidston showrooms to ensure correct presentation of the range to external and international partners.
• Utilise my network of contacts and suppliers to design, execute and procure props and fixtures for windows and store interiors. Investigating new supply chain options to meet specific project requirements when needed.
• Design and installation of cross functional events such a press shows and range presentations as required by the business.
O
O
Area Visual MerchandiserOliver Bonas
- London, United KingdomFull Time
• Working with store managers and teams in 15 locations throughout the UK to deliver support and coaching on all aspects of the Oliver Bonas brand.
• Conduct regular visits to my area with my Regional Sales partner to ensure all VM and store interiors met VM best practice.
• Support VM teams with shop floor moves and window installations both remotely and in a hands-on capacity.
• Produce planograms and stock handling guidelines for all product launches.
+ Show more
Skills
- Visual Merchandising
- Window Concepts
- Mannequin Styling
- Experience Design
- Product Styling
- Retail Design
- Team Coaching
- Hand Sketching
- Sketchup
- Adobe Create Suite
Education
U
U
BA(Hons) Fashion Media PromotionUniversity of Huddersfield
Huddersfield, United Kingdom