About me

I am a creative and dynamic digital marketing professional, working for one of the UK's biggest conservation charities. My passion is creating high-quality content and copy for both global and national clients. I love engaging with the audience and driving stats up! Content creation is my passion, with a strong focus on photography and videography. I love helping my clients share their story and their message through visual media.

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Projects

• 4

  Swindon Pet ProfessionalsI have recently started a project to set up a forum for local pet professionals in Swindon. This has rapidly become really popular, bringing together professionals from all over the pet industry including photographers, walkers, groomers, trainers, boarders and even veterinary professionals. I am immensely proud of this and will continue to build this community to be a supportive networking environment for freelancers across the town and slightly wider geographical community.

Work history

Social Media Marketing SpecialistNational Trust
Jun 2017Swindon, United KingdomFull Time
I work as part of the resourcing team, managing the dedicated social media channels (Facebook, Twitter and LinkedIn). As part of my role, I oversee the full account management and reporting on all of our channels. My role is very autonomous and independent, I am fully responsible for our social advertising budget as well as working on our PPC activity. I am also responsible for stories on the National Trust Jobs website as well as overseeing the larger careers campaigns. - Managing Social Campaigns end to end - Digital Strategy - Campaign Reporting - Content Creation - copy, photography, video, imagery, design, etc. - Content scheduling and planning - Social Advertising and Google PPC
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Digital Coordinator & Web DesignerNY Digital
Jun 2010Swindon, United KingdomFreelance
Working as a freelance digital coordinator and web designer allowed me to use a vast array of skills and apply these to different business models. Working in both B2B and B2C environments, I was tasked with setting up and maintaining a social presence for many small and medium-sized businesses (using Facebook, Twitter, LinkedIn, and Instagram mainly). For a number of my clients, I have also built and designed functional and responsive websites from either HTML/CSS source or using Wordpress as a base, depending on the business requirements. My freelance duties included: - Artwork sourcing and creation - Design & implementation of new websites - Social Media strategising and scheduling - Website content & copy writing - Researching new online media opportunities that suited businesses - Using a creative and highly organised approach to workflow - Building meaningful connections between influencers, businesses, and customers - Analysing analytics and reporting on progress Portfolio available on request

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Skills

• Marketing
• Photography
• Commercial Photography
• Videography
• Social Media Marketing
• Copywriting
• Digital Marketing
• Photoshop
• Premiere Pro
• Adobe Creative Suite

Education

BA DegreeDe Montfort University
Oct 2007Leicester, United Kingdom
Despite the name, my degree was more focussed on the innovative use of technology (with music as a result). I completed my third-year dissertation discussing the use of open source software and how I predicted it would change in the coming years. During my time at university (2007 onwards), social media was in its infancy but I developed my love for social and digital media during my degree.