Work history
Email Editor and CopywriterASOS
London, United KingdomFull Time
Focusing on creating engaging, informative and effective copy across both womenswear and menswear email and mobile channels. This involves working alongside the marketing and editorial teams to devise successful emails that not only entertain but drive conversion to sales. As well as looking after .com and some international emails, I also write the lifecycle emails, specialist newsletters, CRM SMS and push notifications, paid social, and I work with Digital Marketing on hit + run campaigns. I also manage the junior editor.
Journalist
- London, United KingdomFreelance
Writing for several titles including Stylist.co.uk, MSN Food, Metro, Tatler, Redonline, the Daily Mail, Neverunderdressed.com, Ikea Family Live, fresh escapes and Womanandhome.co.uk.
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Skills
- Copy
- Editing
- Writing
- Campaign
- Feature Articles
- Digital Copywriting
- Cms
- Stakeholder Management
- Copywriting