I enjoy bringing marketing & sales strategies together to drive brand awareness and growth. I am passionate about building long-lasting partnerships through strategic discussions and breaking complex processes into simple & effective solutions. I have a strong customer-centric approach (Platinum Award for 12 consecutive months of NPS > 60%) and a business-oriented mindset (responsible for P&L and a revenue performance increase). I am experienced in Digital Marketing & E-commerce, and able to deal with stakeholders on C-levels (decision-making support of CEOs & Head of Sales).
I volunteer as a mentor with Femme Palette, the platform that connects and empowers women in the Czech Republic (and now in the UK, too). I find it incredibly rewarding to help others navigate in their professional lives by sharing my own story and experiences.
Overall, I am having 5+ years of management consulting & client success roles in HR (Mobility), 1+ years of sales, marketing & client success roles in Product Marketing Platform (SaaS), the Learning & Development field, and mentorship.
My specialties:
Client Success I Business Development I E-commerce I Performance Marketing I HR & Mobility
Work history
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Head of Business Dev & MarketingPeople TO Business, s.r.o.
- Prague, CzechiaFull Time
PeopleTObusiness is an HR Consultancy Group with a focus on understanding individual behaviors, attitudes, and their impact on personal and business success. Our specialties are Talent Research & Recruitment
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Client PartnerROIHUNTER
- London, United KingdomFull Time
ROI Hunter is the Product Marketing Platform empowering marketers with actionable data for Facebook, Instagram, and Google campaigns, increasing the capacity of graphic designers with customizable templates and enabling category managers with performance insights.
- actively managed & grew a portfolio of both, new and existing eCommerce, FinTech and MarTech clients (annual Facebook Ad Spend 2M EUR)
- renewed 95% of the entire portfolio & upgraded services by putting the clients on a new pricing model
- developed and actively managed short-term account plans (QBRs)
- established Strategic Planning Sessions as a part of new SLAs (long-term account plans)
- consulted on digital marketing, best practices from Facebook, ROI Hunter Product Insights
- developed the Partnership department by cooperating with Technology & Sales partners
- managed CRM integrations
- organized company events (Morning Talks with ROI Hunter) and delivered presentations (MastersGate Academy 2019)
- built partnerships with Facebook CSMs and CPs teams based in Dublin (Facebook Marketing Partner)
Clients: Fashion Days, Lizengo, Twisto, Access Finance Ltd., and other
Partners: Facebook, Google, Exponea, QuarticOn
+ Show more
Skills
- Account Management
- Busines Strategy
- Account Planning
- Advertising Planning
- Data Analysis
- Performance Analysis
- Staff Recruitment
- People Development
- Business Development
- Ecommerce Marketing
Education
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Master of ScienceUniversity of Economics in Prague
- Prague, Czechia
Master's degree in Corporate Economics & Management
Awards
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Graebel EMEA Platinum AwardGraebel Relocation Services Worldwide
First employee awarded by Graebel Platinum Award for over
60% NPS for a period of 12 months (May 2015 - April 2016)