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Hudson Group is a retailer, distributor and service provider involved mainly in the sport and fashionwear sectors. The Group’s head office is located in Mriehel, Malta and it has supporting offices in Italy, Libya and Algeria. Responsibilities • Manage social media campaigns and day-to-day activities including posting on relevant blogs, influence customer behaviour, developing content, monitor online competitor presence; Ensure delivery of the right message, stimulating discussions through real-time content writing to encourage feedback, customer interactions etc. Creative input on content, ideas on social media marketing • Implement the social media strategy, coordinating with other departments to ensure its effectiveness and encouraging adoption of relevant social media techniques into the corporate culture and into all of the company’s products and services • Manage presence in social networking sites including Facebook, Twitter, and other similar community sites. • Co-ordinating so as to ensure marketing calendar is reflected in online activity • Monitoring and measuring the impact of social media, analyse, and report on effectiveness of campaigns in an effort to maximize results, reporting feedback and insights gained from monitoring to Marketing to help evolve strategies • Any other marketing related activities as may be required from time to time ( marketing related activities are done daily as to keep social media, operations and marketing all in sync with each other)
Communications with Psychology