About me
Marketing and Events professional. Analytical, strategic and innovative thinker. Passionate about effective brand strategies, compelling storytelling and understanding the ever evolving mindset of the luxury consumer.
Work history
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Analyst - Luxury and FashionEuromonitor International
London, United KingdomFull Time
Analyse and assess the global fashion and luxury markets
Create trend analyses and reports, based on national, regional or global developments
Work with clients to provide them with key insights for their strategic goals
Retail Marketing and Events CoordinatorLouis Vuitton
London, United KingdomFull Time
Charged with strategising, conceptualising and realising our client events in the UK, South Africa and Ireland.
Responsible for creating proposals for future events as well as formulating feedback reports on client events.
Manage all communication with suppliers and coordinate all elements necessary to successfully execute our events.
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Skills
- Analaysis
- Creativity
- Diligent
- Innovation
- Teamworking
- Marketing Strategy
- Marketing
- Project Management
- Writing
- Detail Orientated
Education
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MScInstitut Français de la Mode
- Paris, France
Graduated with honours from the International Luxury Management programme at the Institut Français de la Mode.
While completing master's, I consulted for fashion houses such as Kenzo, Louis Vuitton, Christian Dior and also the cosmetics brand L’Oréal, providing them with insights and solutions for various strategy and business development initiatives. These projects required an understanding of the luxury consumer and the trends in the luxury market to develop strategies that would ensure brand awareness, desirability and lasting brand culture.