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Ginny Ning Millinery, founded in 2014, is a London based headwear brand specialising in bespoke and made-to-measure ladies’ occasional head pieces, hats, and fascinators. Each hat tells a story – at Ginny Ning Millinery, we tell stories of “Romance, Elegance, and Joy”. Handmade with love in London and finished using contemporary textiles and authentic British millinery techniques,the brand offers three seasonal collections a year - Spring/Summer, High Summer and Autumn/Winter - and bespoke service for a wide range of customers. Our dream is not only to create the most unique head pieces for you, but to invite you, together with us, to experience the most luxurious lifestyle associated with hat and everything around it.
? Mapped and evaluated the current business model and operations ? Consulted on strategic planning and branding of high-end fashion accessories ? Collaborated with designers and the editorial team on marketing materials
? Worked closely with clients (Royal Ascot, Amanda Wakeley, Pretty Ballerinas etc.) and mainstream fashion publications ? Achieved company projected targets by collaborating with colleagues on monthly press coverage reports ? Digitalised lookbooks and create PR letters and campaign deliverables
? Contributed to team success by reaching sales goals ? Built relationships with customers to increase likelihood of repeat business ? Assisted with conducting daily sales report
? Assisted with designing and developing luxury headwear ? Created effective market collateral for promotional event ? Provided personal style consultancy for customers
? Monitored products for quality of constructions and made suggestions for improvement ? Recorded and reviewed weekly fitting notes and updated technical packs ? Researched and analysed on garment technology and price strategy of competitors
? Researched in “Affluent market of both UK and China” for master project and collaborated with Chinese fashion blogger on press release of a UK millinery brand. ? Group projects in fashion brand creation and managing creative enterprise ? Business planning and strategic development both short-term and long-term
? Further developed skills in creative fashion design with CAD technology such as Gerber Accumark (pattern cutting) and Optitex 3D (garment fit to avatar) ? Product development and garment technology
? Innovative textiles design technology of embroidery, printing and knitting ? Solid skills in research and analysis, colour and trend forecasting, design development and polished presentation