QuestionsProjectsExperienceTeam

Projects credited in

• 2

  TeslaProblem: Electric cars have a bad perception (e.g. range anxiety) Insight: Numbers and stats don't do this car justice Strategy: Reassure them that this is even better than a conventional car
• Bentley Motors: digital campaign strategyWorking closely with Bentley Motors to define insight driven digital strategy and CRM programmes ahead of the 2019 brand centenary by designed the campaign customer experience strategy including the channel, content, asset and data strategies. Worked closely with the client internal teams to shape the company approach to content, CRM and social, and defined the foundation to communications planning, editorial control and luxury audience segmentation for brand campaigns and for centenary commun

Work history

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Operations SpecialistTesla Motors
Nov 2020London, United KingdomFull Time