Nitya Assomull

Marketing Executive

FollowUnfollow

Join our Pro Plan to message Nitya

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

  • LocationLondon, United Kingdom

Skills

 

  • Fashion
  • Advertising
  • Events
  • Marketing PR

Work history

Currently

Marketing Executive

Astley Clarke

Nov 2013
  • Responsible for managing and supporting the day-to-day operations of the Astley Clarke Marketing Department with a particular focus on Email Marketing, Affiliate Marketing and project management • Led a team to create various online and in-store ad campaigns. Main responsibilities included planning the themes for seasonal promotions and liaising with our graphic designers for online artwork and POS material • Continuously managed and maintained the Astley Clarke customer database. Performed detailed analysis to identify new customers, and harness the loyalty of VIP and post?purchased clientele. • Project managed direct mailers for the Astley Clarke customer database and cold lists, overseeing the production of the mailers and catalogues • Updated and implemented activities on the marketing calendar for retail and wholesale accounts • Assisted the Creative Director with various photo-shoots for campaign and collection imagery. Coordinated with the photographer and re-toucher to ensure all imagery was distributed internally in a timely manner

2013

Marketing & Press Assistant

Georg Jensen

Jun 2011 - Nov 2013
  • Support the Head of Communications with all Marketing activities at the Georg Jensen UK office, working closely with the wholesale and merchandising teams and the external PR agency. • Organized and executed in-house events such as Vogue Fashion Night Out and seasonal press days. Activities included coordination with various departments in the business and organizing the logistics of all the events • Assisted in developing and delivering the local marketing strategy that supports the global brand strategy for UK customers • Developed the direct mailers and email campaigns to improve customer acquisition and retention. Executed targeted mailers and emails to our CRM database • Responsible for marketing activities such as advertising, staff training, and event management for all UK wholesale accounts • Assisted with the UK marketing budget by ensuring the spend was in-line with the set budget • Oversaw and managed the budget for media buying for the second half of the year (2013) • Worked alongside the UK PR agency to develop PR strategies targeting UK press and online publications to secure coverage on product launches

Education

2011

Marketing Management/leisure Planning

Oxford Brookes University

Aug 2008 - May 2011