About me
I am a Fashion Stylist with experience as a Creative Producer and Communications Coordinator. As a creative individual, I enjoy working with talented teams to illustrate a brand's story through beautiful imagery and videography.
Work history
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Fashion StylistFreelance
London, United KingdomFreelance
• Styling and producing menswear and womenswear fashion editorial shoots. I have had credits in i-D, Client Magazine, Fucking Young!, Lewis Magazine, 1883, The Rakish Gent, Irish Independent Life Magazine (cover) as well as others. Simultaneously while working on building my own portfolio I have been assisting freelance stylist Linn Hägglund.
Communications CoordinatorDeMellier
- London, United KingdomFull Time
CREATIVE PRODUCTION
• Conceptualise with the Founder and Art Director on campaign imagery, together creating a brief for photographer, videographer, stylist, model and hair and makeup artists. Providing creative feedback on set and in post production as part of a team to ensure vision realisation.
• Organise and manage model casting, location scouting, sample sourcing, photographer and videographer purchasing rights, management of budget, logistical organisation as well as asset selections post-shoot.
SOCIAL MEDIA
• Worked with Graphic Designer and Art Director on social media strategy, organising social media calendar across all platforms and recording all relative KPI’s to formulate reports. Duties included but were not limited to; creating copy, developing content ideas, responding to messages received and ensuring a strong brand identity on all social media accounts.
INFLUENCER AND VIP GIFTING
• Oversee all influencer and VIP gifting, building up strong professional relationships with leading fashion profiles across the US, UK, and EU markets.
• Implement a gifting strategy each season to maximise coverage across profiles in line with brand aesthetics and values as well as tracking and recording all gifting KPI’s for reporting purposes to the marketing department.
PUBLIC RELATIONS
• Proactively manage, propose and implement the strategy for UK and USA PR agencies acting as the primary source of contact for all initiatives i.e press days, press releases, sample tracking, editor meetings, and founder interviews whilst keeping a record of all PR KPI’s for reports to the marketing department.
• Manage traditional PR in-house for the US Market by pitching stories and angles to media, building and maintaining the PR contact list, and monitoring target publications and sites for features.
• Co-manage international PR events by overseeing organisation and production of events.
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Skills
- Problem Solving
- Enthusiastic
- Quick Learner
- Computers
- Multi-tasking
- Organisation
- Fashion Communication
- Public Relations
- Creativity