A highly motivated assiduous individual with a demonstrated history of work
in the apparel and footwear industry. Skilled in Fashion Design, Product Management, development, research, futures and marketing strategies.
Gained extensive entrepreneurial experience through creating a brand and producing multiple collections.
Possess strong marketing, trend forecasting, and design skills, developed through the production of three full collections and collaborations
in the industry.
Experienced in production, design, branding, marketing, PR and wholesale. Along with working knowledge of dealing with fabric suppliers and production.
Work history
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Menswear SpecialistSMCP
London, United KingdomPart Time
Responsible for implementation of VM for Menswear in Sandro’s largest European store. During the first 3 months, Menswear sales increased from 15% to 29% of overall sales. Also, I assist in stock management and customer relationships.
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Oisín Hunt Menswear and WomenswearOisín Hunt Menswear and Womenswear
New York, United StatesFreelance
Prior to the brand, I developed my craft as an apprentice tailor in Dublin for 2 years. Upon launching I oversaw all designs, marketing, and communications of the brand. Scouted locations, models, photographers and stylists for each lookbook. Shown at Capsule Tradeshow for AW18 in New York and was represented by showrooms in New York.
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Skills
- Styling
- Visual Merchandising
- Marketing Strategy
- Strategy
- Project Management
- Design
- Brand Management
- Strategic Planning
- Brand Strategy
- Social Media Marketing
Education
MAUniversity of The Arts London (UAL)
London, United Kingdom
An interdisciplinary approach to international fashion business strategies, marketing, branding, and communications alongside the creation of a dissertation on the basis of “Why British Fashion Brands should Ireland for manufacturing in a Post-Brexit reality”.
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BSc National University of Ireland, Maynooth
- Maynooth, Ireland
BSc in Business and Management