Paola Matacchioni

Marketing Specialist

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About me

Passionate and motivated marketing professional with a solid all around international marketing background, with a particular focus in branding. I am fluent in four languages and I am a dedicate hard-worker. I'm proactive, full of ideas and I can provide a broad point of view adapted to local realities. I am independent, detail-oriented, with a focus towards results achievement.


  • Fashion
  • Advertising
  • Events
  • Marketing PR
  • Branding
  • Brand Management
  • Market Research
  • Marketing Strategy
  • Social Media Marketing
  • Budget Management
  • Communications
  • Digital Marketing
  • Social Media Digital Strategies
  • International Marketing
  • Campaigns and Communications

Work history


Channel Marketing Specialist

Kingston Technology Europe

Nov 2014
  • Shaping and delivering all the marketing activities for 3 countries for Kingston and HyperX brands. Combining a multichannel vision with a B2B and B2C orientation, trialling the next best action whilst optimising partners’ actions on gaming market and consumer products.


Assistant Brand Manager

Safilo Spa

Jan 2014 - Jul 2014



International Marketing Management

University of Leeds

Aug 2011 - Aug 2012
  • Msc International Marketing Management Deep focus on developing marketing skills and a strategic mindset with a focus on international markets and consumers Marketing Strategy Consumer behaviour Digital Marketing