Parin Ashra

UX / UI Designer

Level
Junior
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects credited in

About me

I am a designer who wants to help shape the technological environment and make the internet a smoother and more visually beautiful space. My background in Finance has sharpened my mindset so I can think clearly, logically and analytically when implementing ideas. Thanks to this, I can enjoy focusing on idea development and creating beautiful designs. I am mentally stimulated by collaborating with others, sharing my ideas, learning from creatives around me and being involved.

Locked Pro Plan feature

Skills

  • Prototyping
  • Wireframing
  • User Flows
  • User Interviews
  • User Personas
  • Sitemaps
  • Paper Prototyping
  • Usability Testing
  • Sketchapp
  • Invision

Companies I’ve worked with

  • General Assembly

    General Assembly

    • Design
  • Perlego

    Perlego

    • Technology
  • R

    Real Links

    Work history

    Currently

    UX / UI Designer

    Perlego

    Jan 2019
    • London, United Kingdom
    • Full Time
    • - In a design team of 5+ - Conducting competitive analysis, research and understanding the market environment - User interviews to understand a variety of individuals within and outside our target focus to gain a clear understanding user behavioural patterns. - Conducting workshops within the wider teams to gather and generate ideas for product solutions. - Creating prototypes from low to high fidelity of various forms for web, mobile and tablet. This includes paper prototypes, wire-framing and interactive prototypes. - User testing and follow up rapid iterations for handoff to Developer teams. - Ad hoc marketing graphic design when and where required. - Tech used: Sketch, Notion, InVision, Jira, Google Suite, Adobe Suite (occasionally), Slack, Zeplin

    2018

    Junior UX Designer

    Real Links

    Sep 2018 - Oct 2018
    • London, United Kingdom
    • Freelance
    • - Timeline: 2.5-week sprint through General Assembly - Team: 3 UX designers - Sprint focus: Sign-up process, site navigation & gamification - Solution: High fidelity wireframes & interactive prototype for desktop. Client presentation of key deliverables, telling the story of the process and prototype run-through. - Tech used: Sketch, Invision, Trello, Keynote. - Link to case study - https://bit.ly/2qxphFw

    2018

    UXDI Student

    General Assembly

    Jul 2018 - Oct 2018
    • London, United Kingdom
    • Full Time
    • I was an immersive student at General Assembly, participating in the User Experience course for 10 weeks. With little to no experience related to the field I was able to work efficiently and pick up valuable skills and logic focusing on user research, synthesising findings, personas, mapping user flows, wireframing and prototyping. During this time I worked on 4 UX projects and a week of coding to get insight into the world of front end development to supplement the UX journey. Projects listed below except the final client project, which is listed in my experience as "Real Links": - SoundCloud (concept project) - The task involved looking to implement podcasting into the mobile app considering the popularity of the content and how it can set them aside from the competition. - Tech used: Sketch, Invision, Marvel, Trello, Keynote. - Link to case study - https://bit.ly/2CQPwzR - TaskHub (concept project) - The concept of this project was to develop an app focused on a fellow classmate in order to resolve/improve an element of their life that they find difficulty in. - Tech used: Sketch, Invision, Keynote, Draw.io. - Link to case study - https://bit.ly/2MsquGH - All That Glitters (concept project) - The concept of this project was to design an E-Commerce website for a local party supply shop based in East London. - Tech used: Sketch, Invision, Keynote, Draw.io. - Link to case study - https://bit.ly/2x9aVid

    Education

    2018

    UX Design Immersive Course

    General Assembly

    Jul 2018 - Oct 2018
    • London, United Kingdom
    • I was an immersive student at General Assembly, participating in the User Experience course for 10 weeks. With little to no experience related to the field I was able to work efficiently and pick up valuable skills and logic focusing on user research, synthesising findings, personas, mapping user flows, wireframing and prototyping. During this time I worked on 4 UX projects and a week of coding to get insight into the world of front end development to supplement the UX journey.