Paulina Licznerska

Senior Marketing Executive



  • Advertising
  • Events
  • Marketing PR
  • Visual Arts
  • Design
  • Indesign
  • Office
  • Photoshop
  • Powerpoint
  • Word
  • Editorial Design

Work history


Senior Marketing Executive

Fisher Outdoor Leisure

Nov 2014
  • • Planning and delivering dynamic event plans for consumer and trade events. This includes liaising with stand designers, engaging with suppliers to provide collateral for events and creating promotional activity to communicate to customers. • Managing requirements of the company’s marketing objectives. • Creating marketing campaigns that are concise with business objectives as well as maintaining productive tools to build a brand and increase sales revenues. • Liaising with PR and advertising clients to create advertising and review opportunities for selected brands whilst building strong relationships within the industry. • Dealing with global brands and preparing marketing activities to suit each brands international outlook. • Devising content for the company’s B2B by providing weekly marketing campaigns with content, copy and promotions. • Collating market research using SPSS platforms to report on marketing successes. • Managing marketing budgets for both events and weekly campaigns.