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- Special project development in order to leverage investment and differentiate channel content - Development of Adsales proposals to create new sponsorship opportunities and new channel content - Marketing Barter Agreement negotiation and management - Media Promotion Development for main Cinema National Premiere - Open Air Cinema Events Organization - Social Media Content Management - Special Projects Development in order to Leverage Channel Content - Adsales Online Proposals Creation - Adsales Online Campaign Management
- Campaign development for worldwide releases such as ‘The Walking Dead’ and ‘Touch’ Drafting of resource plan Budget preparation and control Preparation of creative pieces Preparation of guerrilla marketing actions - Coordinate the development of marketing communications materials by creative design to different media (Website, Facebook, Press) - Management and negotiation of the resource plan for the Trade campaigns: Marketeer, Briefing e M&P - Prospect new partnerships to increase brand awareness for: FOX Movies, FOX Crime and FX - Management and development of proposals and materials at corporate level: FIC
- Development of several marketing campaigns for FOX and FX channels - Online content management and maximizing for FOX and FX channels
- Development of the new subscription plan - Participation in the coordination of creative pieces - Implementation of resource plan - Briefing preparation for several marketing campaigns
- Development of the intranet project and coordination of information from all departments - Management and updating of event stock - PR information management - Participation in the organization of two major events - Launch of Citiz Machine for Press and Trade - Participation in the coordination of creative pieces - Prospect for new suppliers
- Quantitative and qualitative analysis of market shares by channel - Development of quantitative and qualitative studies by brand - Analysis of KPIs from Brand Tracking Study provided by Millward Brown - Agency briefings preparation