About me

I am enthusiastic with a passion for all things digital, social media and marketing. I have worked extensively in social media marketing and reporting for the last five years. I have a wealth of knowledge and experience in planning and implementing successful social media strategies and campaigns across a variety of different social media platforms. I always go the extra mile when creating engaging content that excites the public.

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Work history

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Digital Social Media ExecutiveRubik's Brand Limited
Jan 2020London, United KingdomFull Time
In this role I manage all of Rubik’s Brand Ltd Global social media pages including Facebook, Instagram, Twitter, TikTok, Pinterest, YouTube and Twitch. I also work closely with Rubik’s licensees and key retailers globally which includes development, management and optimization of B2B & B2C social media campaigns to align with business goals. I look after ambassadors and influencers worldwide and produce exciting original Rubik’s Cube user generated content which is fun, exciting and engaging for people of all ages! I am responsible for end to end social media including content marketing, community management and engagement, paid social, influencer marketing, reporting & optimization. I drive strategic social media initiatives like, channel strategies and engagement KPIs. Other platforms used for reporting included Social Bakers and Meltwater.
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Media AnalystMedia Measurement
Dec 2018 - Jan 2020London, United KingdomFull Time
In this role I collect Social Media data and compile detailed insight reports for a range of different clients including UNICEF and The BOX Plus TV Network. To create the reports I use various data mining tools such as Synthesio, Sysomos, Fanpage Karma, Lexis Nexis, Signal and Buzzsumo to gather social and online data which includes press, influencers, blogs and news articles for companies. Other tasks include creating batches for external analysts, writing up data analytics and using CRM systems. I also assist in Marketing activity including the day to day management of MM social pages and website. Social platforms worked on include Facebook, Twitter, Instagram, Pinterest, LinkedIn and YouTube.

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Skills

• Social Media Advertising
• Social Media
• Social Media Management
• Social Media Marketing
• PR
• Video Editing
• Content Creatiion
• Marketing
• Marketing Strategy
• Digital Marketing

Education

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2:1 Drama with English and American Literature (BA Honours)University of Kent
Sep 2012 - Aug 2015Canterbury, United Kingdom